they are Killling our show !!!
Amazing flop:
CBS's 'Race' collapses
Wednesday move sinks reality show 23 percent
By Diego Vasquez
Apr 6, 2006
CBS has moved “The Amazing Race” around its schedule twice this season, and the second move looks to have been even more damaging than the first.
“Race” last night posted a 3.0 overnight rating among viewers 18-49 in its new Wednesday 8 p.m. timeslot, down 23 percent from the 3.9 it had averaged through five Tuesday 10 p.m. episodes (the two-hour season premiere did begin at 9 p.m.).
That 3.9 was already down 9 percent from the 4.3 rating “Race” averaged last fall in its old Tuesday 9 p.m. slot.
“Race” did accomplish one of CBS’s goals last night, improving the timeslot over what comedies “Out of Practice” and “Courting Alex” averaged there over the previous two weeks. “Race’s” 3.0 was up 67 percent versus the past two weeks, but that’s not saying much because the two rookie comedies averaged only a 1.8.
It raises real questions about the future of “Race,” which over the past two years has become a valuable reality franchise. Last spring “Race” helped CBS to a strong May sweeps finish in 18-49s, and several editions of the show ranked among the top 30 for the season.
Last fall “Race” switched to a family edition that was unpopular with viewers. And moving the show to the later 10 p.m. slot this spring seemed unwise, as “Race” is show that families watch together.
It’s questionable whether “Race” can rebound in the coming weeks. CBS advertised the move aggressively, and there’s not much timeslot competition beyond Fox’s so-so “Bones” and NBC’s “Deal or No Deal.”
In other night timeslot-changing news last night, NBC’s “Law & Order” returned to its regular 10 p.m. slot after spending two weeks at 9 p.m. to make way for the new drama “Heist.” “L&O” posted a 3.5 last night, up 30 percent from the 2.7 it averaged in two weeks at 9 p.m. and close to its 3.6 season-to-date rating.
That came at the expense of “Heist,” however, which moved to 9 p.m. against Fox’s “American Idol” and ABC’s “Lost” and posted a 2.0, down 29 percent from the 2.8 it averaged at 10 p.m. over its first two weeks.
Fox was first for the night among 18-49s with a 5.9 average rating and a 16 share. ABC was second at 4.1/11, NBC third at 3.2/9, CBS fourth at 3.1/8, UPN fifth at 1.8/5, Univision sixth at 1.4/4 and WB seventh at 1.0/3.
NBC began the night in the lead with a 4.2 rating at 8 p.m. for “Deal or No Deal.” Fox was second with a 3.6 for “Bones,” CBS third with its 3.0 for “Race” and UPN fourth with a 2.4 for “America’s Next Top Model.” ABC finished fifth with a 2.2 for “George Lopez” (2.1) and “Freddie” (2.4), WB sixth with a 1.3 for “One Tree Hill” and Univision seventh with a 1.2 for “Barrera de Amor.”
Fox took the lead at 9 p.m. with an 8.3 average for an “American Idol” results show (10.5) and “Unan1mous” (6.1). ABC moved to second with a 6.6 for “Lost,” with CBS third with a 2.8 for a repeat of “Criminal Minds,” NBC fourth with its 2.0 for “Heist” and Univision fifth with a 1.8 for “Alborada.” UPN was sixth with a 1.2 for “Veronica Mars” and WB seventh with a 0.7 for “Bedford Diaries.”
ABC, NBC and CBS tied for first with a 3.5 rating at 10 p.m., ABC for “The Evidence,” NBC for “L&O” and CBS for a repeat of “CSI: NY.” Univision was fourth with a 1.1 for “Don Francisco Presenta.”
Fox also led the night among households with a 9.3 average rating and a 15 share. NBC was second at 6.8/11, ABC third at 6.4/10, CBS fourth at 6.3/10, UPN fifth at 2.6/4, Univision sixth at 1.9/3 and WB seventh at 1.6/2.
http://www.medialifemagazine.com/artman/publish/article_3943.asp