The Amazing Race > The Amazing Race Discussion
The Amazing Race 16 Ratings Thread
TARAsia Fan:
--- Quote from: Caelestor on March 23, 2010, 01:40:03 PM ---How exactly do overruns help? Do they provide more viewers or something? Normally, I'd expect the altered airing times to actually reduce airings when people realize their shows are on. Not that I'm complaining of course...
--- End quote ---
mswood explained it very well. And with an overrun, people are less likely to change the channel and will stay with the network for most of the night especially if the promos for upcoming programs are attractive. With CBS' Sunday lineup, it usually holds an audience from sports (NFL or NCAA Tournament). There is some erosion or changing of channels after the sporting event, but overall, CBS usually does well with the NFL and NCAA Tournament. Conversely, Fox is also the beneficiary of overruns when it has the NFL.
mswood:
Fast Nationals
13.02 million viewers and a 4.0 in adults 18-49, 5.2 in adults 25-54. Expect all three to drop some with finals.
georgiapeach:
WhooHeee!!! More than 13 MILLION??
Caelestor:
The dramatic increase in the second half hour is because people are looking for Undercover Boss...but we'll take the ratings!
mswood:
Well on overruns we have had times where we increased during the 9pm to 930pm hour long before Boss, and when all shows after TAR have performed worse in adults 18-49.
So I wouldn't just assume that was the full case. What it does show is people on the West Coast who are watching Boss, since they don't have a delay and why the ratings will most likely drop like they did last week when they factor in East/Central and PAcific time zones together.
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