The Amazing Race > The Amazing Race Discussion
TAR 18 ratings thread
mswood:
I should have stated originally that it did better then last spring in total viewers, but that its adult 18-49 (which sets ad rates and determines how much revenue the show brings in) was what was a season opener low. BUt CBS was down, down versus last year at this same period.
THis was CBS last year same week.
60 Minutes
- 11.360 million viewers
- 7.2/12 HH
- 1.8/5 A18-49
The Amazing Race
- 9.010 million viewers
- 5.2/8 HH
- 2.9/7 A18-49
Undercover Boss
- 13.763 million viewers
- 8.0/12 HH
- 4.8/11 A18-49
Cold Case
- 8.814 million viewers
- 5.6/9 HH
- 2.3/6 A18-49
Now this is this current year
60 Minutes
- 11.370 million viewers
- 7.2/12 HH
- 1.4/4 A18-49
The Amazing Race
- 9.150 million viewers
- 5.1/8 HH
- 2.5/7 A18-49
Undercover Boss (look how much Undercover Boss has dropped)
- 10.679 million viewers
- 6.1/10 HH
- 2.6/7 A18-49
CSI: Miami
- 10.469 million viewers
- 6.3/11 HH
- 2.2/6 A18-49
mswood:
--- Quote from: georgiapeach on February 23, 2011, 08:53:11 PM ---WHy are those numbers so different?
mswood says worst ratings in awhile... and CBS says UP from last season??
--- End quote ---
Adults 18-49, the bread and butter of network tv was a low, viewers were not. But unfortunately for many shows Total viewers isn't what determines ad revenue. Otherwise shows like Cold Case, and Without a Trace would still be airing on tv as two easily examples.
georgiapeach:
Ugh. And next week against the Oscars will be a write off too....
Mug Costanza:
--- Quote from: georgiapeach on February 23, 2011, 09:04:14 PM ---Ugh. And next week against the Oscars will be a write off too....
--- End quote ---
Maybe that's why CBS had a returning racers season in the spring, rather than the fall. Look at all these things the spring season has to contend with. Maybe they're hoping that having racers who are already familiar to TAR fans (the cowboys, especially) will be enough to pull in the ratings the show deserves? :duno:
mswood:
I think expect CBS to also air an encore next Saturday for just that reason.
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