The Amazing Race > The Amazing Race Discussion
Amazing Race Season 15 ratings
TARAsia Fan:
Ratings are down until 4 p.m. Power outage at Nielsen.
theschnauzers:
Since the beginning of the current season, Nielsen has been releasing live plus seven day viewer data a couple of weeks after the weekly live plus same day numbers come out.
While CBS has indicated that TAR has been in the Top 10 of its shows to increase in the 18-45 or 25-56 demo in some of those weeks, it hasn't had increases in total viewers of 1 million or more so TAR hasn't shown up in the CBS release on total viewers in prior weeks.
I just found the most recent numbers (for week 6 of the season) on Yahoo from Mediaweek. And it does show what TAR did that week. Yes, the total increase is still less than a million total viewers. Butlook what it does show as one of the top 30 shows in DVR/plus seven days (link):
--- Quote ---The Amazing Race (CBS): 11.21 to 12.09 million (+882,000) – 7.9 percent
--- End quote ---
If this has been what's been going on since the beginning of the season, then the total viewer numbers may have been over 11 million, and edging towards 12 million.
As an aside, Cold Case gained 1.11 million viewers (from 9.01 to 10.12 million) that week; Three Rivers isn't even mentioned.
mswood:
For the last three years ratings sites, used to use DVR to compare live viewers to live plus seven.
This year almost everyone is comparing live same day to live plus 7.
This really limits what type of data we see for TAR.
As reality shows in general have a much higher use of DVR on the night that they air then scripted television shows.
And since no one reports live numbers for anything (and haven't for really at least a decade), I certainly understand the switch.
For example any time you see Fast Nationals or Final numbers reported, those are actually live same day (any showing up to a starting time of 2am that night).
Last year (in the fall cycle) TAR had the 2nd highest percentage of DVR use during the day it aired of all shows that air on network television.
So most of are DVR use is already included in the Fast National and Final numbers.
theschnauzers:
mswood, that part I was already aware of; what I'm referring to is the increase for the live plus 7 day numbers. There's been very little actual information on the "plus seven" aspect for TAR, but knowing that it boosts the actual number of viewers this season significantly is good to know. (I know of at least one viewer who I got hooked on TAR in season 9, and this fall, he recorded TAR to watch on Monday so he could watch Mad Men live.)
I wouldn't undervalue those additional 900,000 viewers TAR is getting by time shifting. I'll still take every viewer I can get, because it amplifies the long term growth in TAR's audience even as the networks mostly declince in total viewers, and DVR penetration rises by several per cent a year.
mswood:
Finals are finally out, we lost a couple viewers but had a very nice demo performance.
60 Minutes
- 13.077 million viewers
- 8.4/14 HH
- 2.2/6 A18-49
The Amazing Race
- 11.388 million viewers
- 6.6/10 HH
- 3.4/8 A18-49
Three Rivers
- 8.187 million viewers
- 5.1/8 HH
- 1.8/4 A18-49
Cold Case
- 9.594 million viewers
- 6.1/10 HH
- 2.1/6 A18-49
Season average now 10.832 million viewers and a 3.3 in adults 18-49.
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