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puddin:
ALL THREE EDITIONS OF "BIG BROTHER 8" HIT NEW RATINGS HIGHS AND ALL PLACE IN THE TOP 10 AMONG ADULTS 18-49
CBS Places First In Viewers For The 10th Time In 11 Weeks This Summer 

CBS Is First in Adults 25-54 and Second in Adults 18-49 

CBS Has Six of the Week's Top 10 Programs in Viewers and the Top 10 Scripted Programs 


            CBS placed first in viewers for the 10th time in 11 weeks this summer, first in adults 25-54 and second in adults 18-49 with six of the week's top 10 programs, according to Nielsen Live Plus same-day ratings for the week ending Aug. 12, week 47 of the 2006-2007 television year.

 
            All three editions of BIG BROTHER 8 hit nightly ratings highs in viewers and key demographics and all placed in the top 10 programs of the week in adults 18-49.
 

          For the week in viewers, CBS (7.08m) led NBC (5.62m), FOX (5.45m) and ABC (4.38m).  Summer-to-date among viewers, CBS (6.89) leads FOX (5.91m), NBC (5.67m) and ABC (4.75m). 

          For the week in key demographics, CBS was first in adults 25-54 (2.5/07) and second in adults 18-49 (2.0/07).   

          For the week in households, CBS (4.8/09) was +30% ahead of NBC (3.7/07), +37% ahead of FOX (3.5/06) and +60% ahead of ABC (3.0/05).  Summer-to-date in households, CBS (4.7/09) has a +24% advantage over NBC (3.8/07), +27% advantage over FOX (3.7/07) and +47% advantage over ABC (3.2/06). 

        CBS's Weekly Highlights:



BIG BROTHER:

 BIG BROTHER 8 TUESDAY (4.7/08, 7.21m) was second in viewers, adults 25-54 (3.3/08), adults 18-49 (3.0/08) and adults 18-34 (2.5/08).  This is BIG BROTHER 8's best delivery on any night in adults 25-54, adults 18-49 and adults 18-34 and is the best BIG BROTHER 8 TUESDAY delivery in viewers.  Compared to last week, BIG BROTHER 8 TUESDAY was up +6% in adults 25-54 (from 3.1/08), +7% in adults 25-54 (from 2.8/08), +9% in adults 18-34 (from 2.3/07), added +90,000 viewers (from 7.12m, +1%) and was even in households. 

 BIG BROTHER 8 THURSDAY was first in adults 25-54 (3.4/10), tied for first in both households (5.1/09, with FOX's football programming) and adults 18-49 (2.9/10, with FOX) and second in viewers (7.80m) and adults 18-34 (2.4/09).  This is BIG BROTHER 8 THURSDAY's best delivery this season.  This is the best households, viewers and adults 25-54 delivery of any night of BIG BROTHER 8 this summer, is the 2nd best adults 18-34 performance and matches the 2nd best adults 18-49 delivery.   

-- Compared to last week, BIG BROTHER 8 THURSDAY up +11% in households (from 4.6/09), +10% in adults 25-54 (from 3.1/10), +7% in adults 18-49 (from 2.7/10), +14% in adults 18-34 (from 2.1/08) and added +710,000 viewers (from 7.09m, +10%).   

 BIG BROTHER 8 SUNDAY (8:11-9:11PM) delivered a 4.7/08 with 7.52m viewers, 3.2/09 in adults 25-54, 2.8/09 in adults 18-49 and 2.0/07 in adults 18-34.  From 8:00-9:00PM,

         BIG BROTHER 8 SUNDAY was first in households, viewers, adults 25-54, adults 18-49 and second in adults 18-34.  This is BIG BROTHER 8 SUNDAY's best delivery in viewers and adults 25-54, matches the best delivery in both households and adults 18-49. 

          CBS top programs of the week:  #2 60 MINUTES (R) (an average of 10.22m viewers), #3 CSI: CRIME SCENE INVESTIGATION (R) (9.82m), #4 POWER OF 10 PREVIEW (S) (9.24m), #5 WITHOUT A TRACE (R) (9.19m), #7 TWO AND A HALF MEN (R) (9.05m), #9 CRIMINAL MINDS (R) (8.87m), #11 CSI: NY (R) (8.50m), #15 COLD CASE (R) (7.86m), #16 BIG BROTHER 8 THURSDAY (7.80m), #17 POWER OF 10 (P) (7.77m), #18 SHARK (7.60m), #19 CSI: MIAMI (R) (7.54m), #20 BIG BROTHER 8 SUNDAY (7.52m), #22 BIG BROTHER 8 TUESDAY (7.21m), #25 RULES OF ENGAGEMENT (R) (6.94m) and #27 NCIS 10PM SPECIAL (R) (S) (6.78m). 

puddin:
08.14.2007 CBS Ratings Extra -- "BIG BROTHER 8 ON A RATINGS ROLL": ALL THREE EDITIONS POSTING ACROSS-THE-BOARD GROWTH SINCE PREMIERE WEEK
Sunday Edition Showing Largest Increases Up +33% In Adults 18-49 And +29% In Viewers 

Tuesday Broadcast Up +32% in Adults 18-34 

            CBS's BIG BROTHER 8 is on a ratings roll as all three editions are posting across-the-board growth since premiere week, according to Nielsen Live Plus same-day ratings through Aug. 12.

            The Sunday (8:00-9:00 PM, ET/PT) edition is posting the thrice-weekly reality series' largest increases, up + 29% in viewers, +33% in adults 18-49, +11% in adults 18-34 and +28% in adults 25-54 since its premiere.

            The live BIG BROTHER 8 THURSDAY (8:00-9:00 PM, ET/PT) eviction show,  hosted by Julie Chen, is up +5% in viewers, +7% in adults 18-49, +14% in adults 18-34 and +6% in adults 25-54.

            The Tuesday broadcast (9:00-10:00 PM, ET/PT) is up +6% in viewers, +15% in adults 18-49, +32% in adults 18-34 and +10% in adults 25-54.

BIG BROTHER SUNDAY                  2+          18-49             18-34               25-54

Premiere 7/8/07                                    5.85m     2.1                1.8                   2.5

Most Recent 8/12/07                            7.52m     2.8                2.0                   3.2

                                                            +29%      +33%           +11%               +28%

BIG BROTHER THURSDAY

Premiere 7/5/07                                    7.41m     2.7                2.1                   3.2

Most Recent 8/9/07                              7.80m     2.9                2.4                   3.4

                                                            +5%        +7%            +14%               +6%

BIG BROTHER TUESDAY

Premiere 7/10/07                                  6.82m     2.6                1.9                   3.0

Most Recent 8/7/07                              7.21m     3.0                2.5                   3.3

                                                            +6%        +15%           +32%              +10%

            All three editions of last week's BIG BROTHER placed in the top 10 among adults 18-49.

 

puddin:
08.15.2007 TUESDAY'S EDITION OF "BIG BROTHER 8" NOTCHES THE BEST ADULT 18-49 RATING ON ANY NIGHT THIS SUMMER
"Big Brother" Also Hits a New High in Adults 25-54 and the Largest Viewer Delivery for a Tuesday Broadcast

            Tuesday's edition of BIG BROTHER 8 notched the highest adult 18-49 rating (3.2/09) and adult 25-54 rating (3.5/09) on any night this season and delivered its largest Tuesday audience, according to Nielsen Live Plus same-day ratings for Aug. 14.

          BIG BROTHER 8 TUESDAY was second in households (4.9/08), viewers (7.56m), adults 25-54 (3.5/09), adults 18-49 (3.2/09, -0.1 behind NBC) and adults 18-34 (2.4/08, -0.2 behind NBC). 

          Compared to last week, BIG BROTHER 8 TUESDAY was up +4% in households (from 4.7/08), +6% in adults 25-54 (from 3.3/08), +7% in adults 18-49 (from 3.0/08) and added +350,000 viewers (from 7.21m, +5%). 

           This is the best delivery of any night of BIG BROTHER 8 in both adults 18-49 and adults 25-54 and the best Tuesday delivery in both households and viewers this summer.

 
 

puddin:
08.20.2007 "BIG BROTHER 8" DELIVERS ITS LARGEST SUNDAY AUDIENCE OF THE SEASON
This Marks the Third Consecutive Sunday Edition to Hit a New Viewer High Delivery 

"Big Brother" Wins its Time Period in Viewers and Key Demos with Week-to-Week Increases 

            Last night's edition of BIG BROTHER 8 delivered 7.62 million viewers giving the summer series its largest Sunday audience of the season, according to preliminary Nielsen Live Plus same-day ratings for Sunday, Aug. 19.

            This marks the third consecutive week BIG BROTHER 8 SUNDAY has hit a season high viewer delivery.

              From 8:00-9:00PM, BIG BROTHER SUNDAY 8 was first in households (4.8/08), viewers (7.62m), adults 25-54 (3.3/09), adults 18-49 (2.9/08) and second in adults 18-34 (2.4/08, -0.2 behind FOX). 

             Compared to last Sunday, BIG BROTHER 8 SUNDAY was up +2% in households (from 4.7/08), +3% in adults 25-54 (from 3.2/09), +4% in adults 18-49 (from 2.8/09), +20% in adults 18-34 (from 2.0/07) and added +100,000 viewers (from 7.52m, +1%). 

           For the night, CBS was first in households (5.4/09), viewers (8.16m), adults 25-54 (2.7/07) and tied for first in adults 18-49 (2.1/06, with FOX). 

            Final Sunday ratings will be available on Tuesday.
 

puddin:
09.14.2007 THE PENULTIMATE EDITION OF "BIG BROTHER 8" DELIVERS THE LARGEST AUDIENCE OF THE SUMMER
Last night's penultimate edition of BIG BROTHER 8, which saw the eviction of Zach, delivered the largest audience of the summer on any night, according to preliminary Nielsen Live Plus same-day ratings for Thursday, Sept. 13.

BIG BROTHER 8 THURSDAY was first in households (5.7/10), viewers (8.80m), adults 25-54 (3.6/11), adults 18-49 (3.2/10) and adults 18-34 (2.4/09). 

This is BIG BROTHER 8's best delivery on any night in both households and viewers.  This is BIG BROTHER 8 THURSDAY's best delivery in both adults 25-54 and adults 18-49.

The live finale of BIG BROTHER is Tuesday, Sept. 18 (9:00-10:00 PM, ET/PT) with father and daughter duo Dick and Daniele remaining as the last two houseguests.

Editor's Note:  Due to live news coverage at 9:00 PM/ET, all ratings are tentative and subject to change.

Final Thursday ratings will be available this afternoon.
 

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