Author Topic: TAR 22 Ratings Thread  (Read 24031 times)

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Offline Plaidmoon

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TAR 22 Ratings Thread
« on: February 18, 2013, 12:08:10 PM »
The overnight ratings are out for the TAR 22 premier and it's both good and bad news (mostly good I think) depending on how you look at it. The raw numbers from zap2it.com:

8 p.m.

CBS: "The Amazing Race" premiere (9.5 million, 5.6/9)
ABC: "Once Upon a Time" (7.5 million, 4.4/7)
FOX: "The Simpsons" (4.6 million, 2.5/4)/"Bob's Burgers" (4.1 million, 2.1/3)
NBC: "Betty White's Off Their Rockers" rerun (4.25 million, 2.6/4)

18-49 leader: "The Amazing Race" (2.4)

TAR tied 60 Minutes for most viewers of the night of the network shows but 60 Minutes had a slightly higher share of the viewers. That's the good news. The bad news is that it's down 14% from the TAR 20 premier last February and about the same as the TAR 21 premier ratings last fall.

Zap2it's take on the ratings:

The most-watched show on TV Sunday night probably wasn't on any of the broadcast networks. Nothing on ABC, CBS, FOX or NBC broke 10 million viewers, so there's a good chance "The Walking Dead" beat everything else on TV. The AMC series and the NBA All-Star Game on TNT probably will also have the top adults 18-49 marks of the night.

The premiere of the 22nd "Amazing Race" scored the best network numbers of the night for CBS, with ratings about even with its fall debut. "Once Upon a Time" and "Revenge" were up a little from last week for ABC, but they were still on the low side of their season averages. "The Good Wife" and "The Mentalist" were low for CBS as well.


deadline.com's take on the ratings (not sure why their ratings are so much lower):

The new season of The Amazing Race (2.4/6) started off at LA’s Griffith Observatory however the series itself did not get off on its best footing. Down 14% from last year’s February 19, 2012 Spring premiere, Sunday’s season 22 debut was the lowest debut ever for the long running CBS series. Not that it was that much of a slide. The September 30, 2012 season 21 premiere of the global competition series garnered a 2.5/6 matching a previous Race series low debut. With CBS’ primetime Sunday delayed 5 minutes in the Eastern and Central times zones due to an overrun from PGA Tour Golf, last night’s ratings could see a greater than usual adjustment in final numbers.

As The Amazing Race hit a low, ABC’s Once Upon A Time and Revenge (1.8/4) rose from one last night. Without facing off against the Grammys, the fantasy drama was bopped up 5% and the late night soap jumped 29% from last week’s series low for both shows. CBS’s dramas however did drop on Sunday.  Back after three weeks, The Good Wife (1.4/3) was down 7% – hitting a series low for the show. The Mentalist (1.5/4) was also down, falling 21% from its last original on January 27.. Both network news magazine shows also took a hit last night. Airing just after 7 PM, CBS’ 60 Minutes (1.3/4) was down 28% from its February 10 show while Dateline NBC was down 33% from its last Sunday original back on January 6.  Otherwise NBC showed back-to-back repeats of Betty White’s Off Their Rockers at 8 PM (0.9/2) and 8:30 PM (1.0/2) and a Saturday Night Live In The 90s: Pop Culture Nation (1.4/3) special. Starting the night with America’s Funniest Home Videos (1.5/4), which was down 17% from last week, ABC ended Sunday with a repeat of its new Anthony Edwards conspiracy drama Zero Hour (0.9/2)


One good thing to remember is that we beat Survivor for the premier episodes. Survivor had 8.9 million vewers and a 5.5/9 ratings share last Wednesday.

Offline GMR 602

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Re: TAR 22 Ratings Thread
« Reply #1 on: February 19, 2013, 12:25:58 AM »
I think beating other shows matters more than the raw numbers....


Offline theschnauzers

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Re: TAR 22 Ratings Thread
« Reply #2 on: February 19, 2013, 01:34:59 AM »
I was out all afternoon with Lieb (she had her semi-annual vet appointment) and we also had to deal with an unexpected snowfall that could have led to an icy coat on the roads coming back home.

The main thing to keep in mind, as we've mentioned in recent seasons, is that an increasing percentage of the available audience is recording shows to view later (a.k.a. time shifting) which is not included in the overnights; and the weekly numbers only include same day time shifted viewing (those are released on Tuesdays.)

The real numbers is the Live plus seven days number, which we're lucky to hear about at all although it has usually been once or twice a season. The advertisers use the live plus three day numbers to set advertising rates, which we often don't information on, either.

The most recent estimates I saw from Nielsen is that time shifting is now used by one half of all households.

So it's hard to figure out what value the numbers have these days, but this is all we have to work with.
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Offline Jobby

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Re: TAR 22 Ratings Thread
« Reply #3 on: February 19, 2013, 01:13:42 PM »
I really think they should have more shameless advertisements using social media etc. TAR getting more than Survivor is good news already.

Offline mswood

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Re: TAR 22 Ratings Thread
« Reply #4 on: February 20, 2013, 02:24:07 PM »
Final numbers are out (though there was some confusion over the numbers on some sites, so I waited for confirmation).

TAR
2.5 adults 18-49 0% change from last spring   (number one show on Sunday in both time slot and overall for the night)
3.4 in adults 25-54
9.567 million viewers up 160,000 from last spring

Ranked for the week
13th in viewers
14th in adults 18-49 (far more important).

Adults 18-49 in real viewer numbers
3.162 million adults 18-49 watched the hour.

Survivor had
3.034 million viewers in adults 18-49

Not the first time we have outperformed Survivor, but it is the first time a season opener has.

Once Upon a Time
2.987 million viewers 18-49.

I should have actual Live Plus 7 data in total viewers and demo for each episode this season.  But it will take two weeks for that data to come in.


Offline mswood

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Re: TAR 22 Ratings Thread
« Reply #5 on: February 20, 2013, 02:35:29 PM »
The main thing to keep in mind, as we've mentioned in recent seasons, is that an increasing percentage of the available audience is recording shows to view later (a.k.a. time shifting) which is not included in the overnights; and the weekly numbers only include same day time shifted viewing (those are released on Tuesdays.)

The real numbers is the Live plus seven days number, which we're lucky to hear about at all although it has usually been once or twice a season. The advertisers use the live plus three day numbers to set advertising rates, which we often don't information on, either.


The most recent estimates I saw from Nielsen is that time shifting is now used by one half of all households.

So it's hard to figure out what value the numbers have these days, but this is all we have to work with.
I have a source who gets the numbers each week.  I was just to busy with real life to post any of them last season.

And a correct it isn't the Live plus 3 that sets ad rates.  It's the Commercial plus 3 that sets ad rates.  I have only ever seen this data for TAR once, and only a handful of times for any other show.  Generally the C# rating is going to be close to the results that are reported as Live Same day.  Sometimes a little lower, sometimes a tiny bit higher.

The reason is that the Live Same day numbers include a substantial number of people who use DVR to watch TAR that same night.  But only about 20% of those viewers count as thats the typical average who don't skip commercials.  Even with 3 extra days, of DVR viewing, due to the large number who skip commercials its usually just enough to push the data to equal the live Same day  numbers.

Ad buyers don't give a crap about the Live version of any numbers (the exception is those ads that are built within a show, product placement, like the beautiful Fords, that Damned Gnome from Travelocity and various airlines). 

TAR also generally doesn't gain much in viewers even for the program after the first day.  Programs that are weekly competitions (survivor, TAR, American Idol, ect) generally have smaller percentage growth then scripted programming, as their does seem to be a rush to get the viewing in as fast as possible.

But overall even with DVR viewing, network tv is still losing viewers each and every year on average.  So you can't just compare the results of one week to the previous year.  You need to compare how that show is doing in relationship to that network that year.  For example CBS is down big time this year (once you remove the Super bowl), TAR could actually have done much lower numbers and still be a solid, solid performer for CBS.

Offline georgiapeach

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Re: TAR 22 Ratings Thread
« Reply #6 on: February 21, 2013, 12:08:57 PM »
WOW!! :hearts:

THE AMAZING RACE 22 (P) (8:05-9:05 PM) was first in households (5.5/08), viewers (9.57m), adults 25-54 (3.4/08) and adults 18-49 (2.5/06).  Compared to last fall's premiere (on September 30, 2012), THE AMAZING RACE 22 was even in adults 18-49 and added +160,000 viewers (from 9.41m, +1%).   

CBS top programs of the week: #1 THE BIG BANG THEORY (an average 17.89m viewers), #2 PERSON OF INTEREST (14.87m), #3 TWO AND A HALF MEN (13.69m), #6 ELEMENTARY (10.98m), #7 2 BROKE GIRLS (10.90m), #8 BLUE BLOODS (10.73m), #9 MIKE & MOLLY (10.50m), #11 60 MINUTES (9.73m), #12 HAWAII FIVE-0 (9.64m), #13 THE AMAZING RACE 22 (P) (9.57m), #14 THE MENTALIST (9.42m), #15 NCIS: LOS ANGELES 8PM SPECIAL (R) (S) (9.23m), #16 HOW I MET YOUR MOTHER (8.98m), #18 SURVIVOR: CARAMOAN (P) (8.94m), #20 CSI: NY (8.59m), #22 CSI: CRIME SCENE INVESTIGATION (8.54m), #24 RULES OF ENGAGEMENT (8.39m) and #25 THE GOOD WIFE (8.35m).

http://www.cbspressexpress.com/cbs-entertainment/releases/view?id=34684
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Offline Jobby

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Re: TAR 22 Ratings Thread
« Reply #7 on: February 22, 2013, 04:47:00 AM »
Not forgetting on a SUNDAY NIGHT! :ghug:

Offline Bwils927

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Re: TAR 22 Ratings Thread
« Reply #8 on: February 22, 2013, 03:13:04 PM »
wow we beat mentalist and ncis la
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Offline Plaidmoon

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Re: TAR 22 Ratings Thread
« Reply #9 on: February 22, 2013, 07:39:00 PM »
I'm very impressed that TAR finished 13th for the week. It's been quite a while since it finished that high. I'm thinking that that people wanted to see a tropical island during the middle of winter. Also, the promise of 3 people quitting probably got others to watch.


Offline RaceUntilWeDie

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Re: TAR 22 Ratings Thread
« Reply #10 on: February 25, 2013, 04:58:45 PM »
 :gaah: :ascared

TV Ratings Sunday: Oscars Up From Last Year + 'The Amazing Race' Hits A Series Low (Updated)
Broadcast primetime ratings for Sunday, February 24, 2013:

Time   Net   Show   18-49 Rating   18-49 Share   Viewers Live+SD (million)
7:00 PM   ABC   The Oscars: Red Carpet Live!   5.0   15    19.343
CBS   60 Minutes -R   1.3   4    8.270
FOX   Bob's Burgers -R   1.0   3    2.345
NBC   Dateline NBC -R   0.8   2    4.084
7:30PM   ABC   The Oscars: Red Carpet Live!   6.7   18    23.833
FOX   The Cleveland Show -R   1.1   3    2.606
8:00 PM   ABC   The Oscars: Red Carpet Live!   9.2   23    31.462
CBS   The Amazing Race   1.8   4    6.774
FOX   The Simpsons -R   1.6   4    3.506
NBC   Betty White's Off Their Rockers -R   0.8   2    3.450
8:30 PM   ABC   85th Academy Awards (8:30-11:40PM)   13.0   28   40.300
FOX   The Cleveland Show -R   1.4   3    2.934
NBC   Betty White's Off Their Rockers -R   0.8   2    2.967
9:00PM   FOX   Family Guy -R   1.5   3    3.133
CBS   The Mentalist -R   0.7   2    4.438
NBC   Saturday Night Live in the 2000's -R (9-11PM)   0.8   2    1.949
9:30PM   FOX   American Dad  -R   1.3   3    2.705
10:00 PM   CBS   The Good Wife-R   0.6   1    3.293
-
Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.
 

Offline Plaidmoon

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Re: TAR 22 Ratings Thread
« Reply #11 on: February 25, 2013, 05:51:29 PM »
Thanks for posting that, RaceUntilWeDie.

While the numbers look dismal, the Oscars killed everybody last night. I'll take away the good news that 60 Minutes and TAR were the only shows with over 5 million viewers last night and we held on to 2/3 of last week's audience. Hopefully some of the ones watching the Oscars recorded TAR for later viewing (like I did).  :) Still, I doubt if TAR will be in the top 30 shows this week, since it's situation normal for shows on the other 6 days of the week.

Here's last year's numbers for comparison (as provided by theschnauzers in the TAR 20 ratings thread):

This week's numbers are so low, that CBS did not release a press release for either the overnights or the weekly finals (or at least as of yet.) TV By The Numbers, however, reports the follow as final numbers for episode 2:
http://tvbythenumbers.zap2it.com/2012/02/28/sunday-final-ratings-amazing-race-adjusted-up-academy-awards-final-ratings/122223/

    8:00PM    ABC    Oscar's Red Carpet Live    6.2    16    24.070
       CBS    The Amazing Race    2.2    5    7.710
       FOX    The Simpsons -R    1.6    4    3.830
       NBC    The Celebrity Apprentice -R    0.8    2    2.530

The 2.2/5 is the 18-49 rating/share, and the 7.710 is the total audience in 000s. And of course these numbers are only for the live plus same day audience, and does not include any time shifted viewing after Sunday night. (Which is more likely this week since the Oscars do run past prime-time.)


So we were down about a million viewers from last year, but the Oscars Red Carpet show was up 7 million viewers. Also, as we've seen the viewer trend overall is downward, so that accounts for some of the losses. So, overall, I'd say it was a one night ratings dip due to being against the Oscars and next week should be much better. I also expect the ratings will get adjusted upward in the fibal ratings for last night.


Offline georgiapeach

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Re: TAR 22 Ratings Thread
« Reply #12 on: February 25, 2013, 08:44:27 PM »
Hopefully we will make it up in the DVR numbers!
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Offline theschnauzers

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Re: TAR 22 Ratings Thread
« Reply #13 on: February 25, 2013, 11:31:47 PM »
As it turns out, on the east coast feed, if you switched to the Oscars once TAR was over, you only missed one award (Best Supporting Actor); most of the time before that was for the Red Carpet pre-show, and Seth MacFarland's opening. (And from what I've read, I really did not miss much.)

The thing is that the Oscars run so long (4 hours) that the TAR viewership on the west coast is also affected, and they're getting the final major awards during the time TAR is airing there. So that may have had a larger impact relatively since TAR is rarely affected on the west coast.
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Offline RaceUntilWeDie

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Re: TAR 22 Ratings Thread
« Reply #14 on: February 26, 2013, 05:16:52 PM »
The Amazing Race was adjusted up a tenth among adults 18-49 versus Sunday's preliminary ratings. Also find final numbers for the Oscars below.

Final broadcast primetime ratings for Sunday, February 24, 2013:

Time   Net   Show   18-49 rating   18-49 Share   Viewers Live+SD (million)
7:00 PM   ABC   The Oscars: Red Carpet Live!   2.9   9   12.44
CBS   60 Minutes -R   1.3   4   8.30
FOX   Bob's Burgers -R   1.0   3   2.32
NBC   Dateline NBC -R   0.8   2   4.02
7:30PM   ABC   The Oscars: Red Carpet Live!   4.3   13   16.50
FOX   The Cleveland Show -R   1.2   3   2.61
8:00 PM   ABC   The Oscars: Red Carpet Live!   7.3   20   25.53
CBS   The Amazing Race   1.9   4   6.95
FOX   The Simpsons -R   1.6   4   3.44
NBC   Betty White's Off Their Rockers -R   0.8   2   3.39
8:30 PM   ABC   85th Academy Awards (8:30-11PM)   13.0   31   40.38
FOX   The Cleveland Show -R   1.4   3   2.89
NBC   Betty White's Off Their Rockers -R   0.8   2   2.96
9:00PM   FOX   Family Guy -R   1.5   3   3.14
NBC   Saturday Night Live in the 2000's -R (9-11PM)   0.8   2   2.04
CBS   The Mentalist -R   0.7   2   4.54
9:30PM   FOX   American Dad  -R   1.3   3   2.74
10:00 PM   CBS   The Good Wife-R   0.5   1   3.26
-
Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

Offline RachelLeVega

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Re: TAR 22 Ratings Thread
« Reply #15 on: February 26, 2013, 09:57:06 PM »
6.95 is a really scary number for a "live" reality competition on awards night... hopefully it will bounce back up like season 14. :stare
« Last Edit: February 26, 2013, 10:02:17 PM by RachelLeVega »
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Offline slayton

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Re: TAR 22 Ratings Thread
« Reply #16 on: February 26, 2013, 11:52:27 PM »
Broadcast viewership and cable viewership is always interesting, because shows like TAR got hurt by the Oscars, while "The Walking Dead" grew its 18-49 audience by 0.1 from last week and was completely unaffected by the Oscars:

http://thefutoncritic.com/ratings/2013/02/26/sundays-cable-ratings-the-walking-dead-continues-reign-for-amc-449115/cable_20130224/

The Walking Dead - AMC
11.014 million viewers, #1; 7.243 million adults 18-49 (5.7 rating), #1


I wonder if TAR will take any hit when March Madness over-runs make it go head-to-head against a juggernaut like "The Walking Dead."

Offline RachelLeVega

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Re: TAR 22 Ratings Thread
« Reply #17 on: February 27, 2013, 07:38:36 PM »
Broadcast viewership and cable viewership is always interesting, because shows like TAR got hurt by the Oscars, while "The Walking Dead" grew its 18-49 audience by 0.1 from last week and was completely unaffected by the Oscars:

http://thefutoncritic.com/ratings/2013/02/26/sundays-cable-ratings-the-walking-dead-continues-reign-for-amc-449115/cable_20130224/

The Walking Dead - AMC
11.014 million viewers, #1; 7.243 million adults 18-49 (5.7 rating), #1


I wonder if TAR will take any hit when March Madness over-runs make it go head-to-head against a juggernaut like "The Walking Dead."
Cable viewership is usually more loyal than simple broadcast like Comedy Central or Bravo.

But I'm always rooting for TAR to win over Sunday nights. :hearts:
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Offline RaceUntilWeDie

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Re: TAR 22 Ratings Thread
« Reply #18 on: March 04, 2013, 02:11:22 PM »
TV Ratings Sunday: 'Once Upon a Time' Hits Low, 'The Amazing Race', 'The Simpsons' & 'The Good Wife' Rise, 'Celebrity Apprentice' Returns Down, 'Red Widow' Premieres Low

Broadcast primetime ratings for Sunday, March 3, 2013:

Time   Net   Show   18-49 Rating/Share   Viewers (Millions)
7:00   CBS   60 Minutes   1.7/5   11.95
ABC   America's Funniest Home Videos   1.6/5   6.53
FOX   The Simpsons - R   1.3/4   3.11
NBC   Betty White's Off Their Rockers - R   0.8/2   3.56
7:30   FOX   The Cleveland Show   1.5/5   3.27
NBC   Betty White's Off Their Rockers - R   0.8/2   3.32
8:00   CBS    The Amazing Race   2.4/6   9.12
FOX    The Simpsons   2.3/6   4.76
ABC    Once Upon A Time   2.1/6   7.22
NBC    Dateline   1.3/3   6.09
8:30   FOX   The Cleveland Show   1.9/5   3.80
9:00   FOX   Family Guy - R   1.9/5   4.11
CBS   The Good Wife   1.6/4   8.94
NBC   Celebrity Apprentice (9-11PM) - Season Premiere   1.6/4   5.08
ABC   Red Widow (9-11PM) - Series Premiere   1.4/4   6.92
9:30   FOX   Bob's Burgers   1.7/4   3.64
10:00   CBS   The Mentalist   1.5/4   9.10
 

-
Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

What's causing these low viewers? I'm not an expert on this stuff.

Offline georgiapeach

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Re: TAR 22 Ratings Thread
« Reply #19 on: March 04, 2013, 03:51:38 PM »
Later watching....mostly!
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Offline RachelLeVega

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Re: TAR 22 Ratings Thread
« Reply #20 on: March 04, 2013, 04:33:57 PM »
TV Ratings Sunday: 'Once Upon a Time' Hits Low, 'The Amazing Race', 'The Simpsons' & 'The Good Wife' Rise, 'Celebrity Apprentice' Returns Down, 'Red Widow' Premieres Low

Broadcast primetime ratings for Sunday, March 3, 2013:

Time   Net   Show   18-49 Rating/Share   Viewers (Millions)
7:00   CBS   60 Minutes   1.7/5   11.95
ABC   America's Funniest Home Videos   1.6/5   6.53
FOX   The Simpsons - R   1.3/4   3.11
NBC   Betty White's Off Their Rockers - R   0.8/2   3.56
7:30   FOX   The Cleveland Show   1.5/5   3.27
NBC   Betty White's Off Their Rockers - R   0.8/2   3.32
8:00   CBS    The Amazing Race   2.4/6   9.12
FOX    The Simpsons   2.3/6   4.76
ABC    Once Upon A Time   2.1/6   7.22
NBC    Dateline   1.3/3   6.09
8:30   FOX   The Cleveland Show   1.9/5   3.80
9:00   FOX   Family Guy - R   1.9/5   4.11
CBS   The Good Wife   1.6/4   8.94
NBC   Celebrity Apprentice (9-11PM) - Season Premiere   1.6/4   5.08
ABC   Red Widow (9-11PM) - Series Premiere   1.4/4   6.92
9:30   FOX   Bob's Burgers   1.7/4   3.64
10:00   CBS   The Mentalist   1.5/4   9.10
 

-
Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

What's causing these low viewers? I'm not an expert on this stuff.
Yikes... TAR isn't looking so good right now if The Mentalist at 10:00 is close to beating it. :(
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Offline theschnauzers

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Re: TAR 22 Ratings Thread
« Reply #21 on: March 04, 2013, 09:14:16 PM »
There were about 13 million viewers watching a miniseries on History produced by Mark Burnett and his wife, Roma Downey, The Bible, and there was another 10+ million watching The Walking Dead on another cable channel at the same time.

That better explains what is going on; and Les Moonves predicted in a speech yesterday that advertisers would be moving to the same day plus seven within a year.
-- theschnauzers

Offline georgiapeach

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Re: TAR 22 Ratings Thread
« Reply #22 on: March 05, 2013, 08:05:17 AM »


"THE AMAZING RACE" IS SUNDAY'S TOP BROADCAST IN ADULTS 18-49

"Race" Leaps +31% in Viewers and +26% in Adults 18-49 from Last Week

"The Good Wife" Posts Gains in Viewers and Demos From Last Original Episode and Tops the First Hour of ABC's Heavily Promoted Premiere of "Red Widow"

"The Mentalist" Places First in Viewers, Also Ahead of "Red Widow"

CBS Places First on Sunday in Viewers, Adults 18-49 and Adults 25-54

            THE AMAZING RACE posted significant week-to-week growth in viewers and key demographics, topping the night's broadcast competition in adults 18-49, according to Nielsen preliminary live plus same day ratings for March 3.

            60 MINUTES was first in households (7.7/13), viewers (11.95m), adults 25-54 (2.7/07) and adults 18-49 (1.7/05).   

THE AMAZING RACE was first in households (5.4/08), viewers (9.12m), adults 25-54 (3.2/07) and adults 18-49 (2.4/06).  Compared to last week, THE AMAZING RACE 22 was up +32% in households (from 4.1/06), +19% in adults 25-54 (from 2.7/06), +26% in adults 18-49 (from 1.9/04) and added +2.17m viewers (from 6.95m, +31%).

THE GOOD WIFE was first in households (5.9/09), viewers (8.94m) and adults 25-54 (2.3/05), and tied for second in adults 18-49 (1.6/04, with NBC).  Compared to the last first-run episode on Feb. 17, 2013, THE GOOD WIFE was up +7% in households (from 5.5/08), +15% in adults 25-54 (from 2.0/04), +23% in adults 18-49 (from 1.3/03) and added +590,000 viewers (from 8.35m, +7%).  THE GOOD WIFE topped the first hour of ABC's heavily promoted premiere of "Red Widow" in all key measures.

At 10:00 PM, THE MENTALIST was first in households (6.0/10) and viewers (9.10m), and was second in both adults 25-54 (2.2/05) and adults 18-49 (1.5/04).  THE MENTALIST also finished ahead of "Red Widow" in viewers and key demos.

For the night, CBS was first in households (6.2/10), viewers (9.77m) and adults 25-54 (2.6/06), and tied for first in adults 18-49 (1.8/05, with FOX).
 
~~~~~~~~~~~~~~~~~~

via CBS
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Offline mswood

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Re: TAR 22 Ratings Thread
« Reply #23 on: March 05, 2013, 11:46:55 AM »
Final Numbers for Episode #3
TAR
9.243 million viewers 15th for the week
2.5 adults 18*49 (2nd ti,e this cycle that TAR was the most watched show in adults 18-49) also 15th place.

Offline mswood

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Re: TAR 22 Ratings Thread
« Reply #24 on: March 05, 2013, 11:59:33 AM »
And as promised

DVR results episode #1
TAR
Live + SD - 9.567 million viewers
Live + 7 - 10.639 million viewers
a gain of 1.072 million viewers, a percentage gain of 11.2%.  Thats far below what scripted shows get.  It took a gain of 2 million viewers to enter the top twenty five list (which place #25 was the Good Wife).

Live + SD - 2.5 adults 18-49
Live + 7 - 3.0 adults 18-49
A .5 gain, a percentage gain of 20%, still considerably below average for scripted shows.  A .8 gain would make the top twenty five, a percentage gain of 40% would make the top twenty five based on percentage list.

Heck nearly three shows on the CW got equal or higher gains in viewers and those three same shows equalled or bettered TAR's gains in adults 18-49.  Vampire Dairies which normally gets under 3 million viewers gain 1.3 million viewers, and .8 adults 18-49, Arrow which normally scores about 3,1 million viewers gained a million viewers and .5 adults 18-49, and Supernatural which normally has 2.1 million viewers gained a million viewers and .5 adults 18-49. 

Of course TAR overall numbers are much higher, but it highlights how little growth TAR gets from DVR viewing past the first day.