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The Amazing Race => The Amazing Race Discussion => Topic started by: Caelestor on February 15, 2010, 11:38:20 AM
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A new season, a new thread :hearts:
As expected, the Winter Olympics cut our viewership down. :'( :'( :'( We averaged 9.07 million viewers and a 2.8 in 18-49.
However, we improved by 0.4 in the second half, so that's always good news.
In other news, Undercover Boss scored a whopping 5.1.
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In other news, Undercover Boss scored a whopping 5.1.
They featured Hooters. :lol:
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The Olympics will wipe out everything but I don't think it's that bad. The ratings for ABC were much worse then TAR.
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Thanks for starting this thread, I just got back into town.
Just to give some perspective.
Ratings are compared year to year so we are getting compared to Season 14)
Season 14
Started with 9.198 million viewers and most importantly a 2.6 in adults 18- 49 (which to beat a dead horse) is the primary data used to set ad rates (in other words what generates revenue for CBS).
If our Fast Nationals hold (and it should be close).
We will have increased or year to year audience in adults 18-49 (CBS and really any network really could care less about total viewers). We also increased in adults 25-54, and stayed even with adults 18-34.
What is really amazing is our growth. Besides year to year comparisons the next largest indicator is how we faired compared to our lead in (60 minutes).
And in all regards we by far exceeded our typical growth (which is normally an increase of 30 - 60% in adults 18-49).
Last year this was our lead in.
60 minutes
13.11 million viewers and a 2.0 in adults 18-49
TAR 14
9.198 million viewers and a 2.6 in adults 18-49
So we lost a good chuck of its total viewers, yet improved 30% over it adults.
This year
60 minutes (based on Fast Nationals not finals)
8.205 million viewers and a 1.2 in adults 18-49
TAR 16
9.07 and a 2.8 in adults 18-49
Not only did we improve in total viewers over our lead in (which almost never happens with 60 minutes unless its a rerun and it was new). But we improved a huge over 130% (that is the largest increase TAR has ever had over 60 minutes).
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Finals are out.
60 min
8.222 million
1.2 in adults 18-49 (awful)
TAR
9.000 million
2.8 in adults 18-49 (pretty good with the lead in and better then last year)
Undercover Boss
15.446 million
5.2 in adults 18-49 (one of the strongest performances for the week for CBS)
Cold Case
Was put up (but it was pretty bad especially when you consider its huge lead in).
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And the CBS press release
via press release:
COMEDY, DRAMA AND REALITY ALL DELIVER FOR CBS
“The Big Bang Theory” Scales New Heights While “Two and a Half Men” Delivers Its Largest Audience Since 2008 and Best Adult 18-49 Rating in Three Years
“NCIS” and “NCIS: Los Angeles” are the Top Two Dramas as CBS Notches Nine of the Week’s Top 10 Scripted Series
“Undercover Boss” More Than Doubles its Time Period’s Season Averages and Posts the Best Adult 18-49 Rating Since 2004
“Survivor: Heroes Vs. Villains” Premieres with Show’s Largest
Audience Since 2007
The Premiere of “The Amazing Race 16″ Posts Year-to-Year Demo Gains
THE BIG BANG THEORY, TWO AND A HALF MEN, NCIS, NCIS: LOS ANGELES, THE GOOD WIFE, the time period of UNDERCOVER BOSS and the season premieres of SURVIVOR and THE AMAZING RACE all posted strong ratings, according to Nielsen live plus same day ratings for the Olympic-driven week ending Feb. 14, week 21 of the 2009-2010 television season.
On the comedy front, THE BIG BANG THEORY and TWO AND A HALF MEN were the week’s top scripted programs in adults 18-49. THE BIG BANG THEORY hit series highs in all key ratings measures while TWO AND A HALF MEN delivered its best viewer total and adults 25-54 rating since Dec. 2008, and best adults 18-49 rating since February 2007. Additionally, THE NEW ADVENTURES OF OLD CHRISTINE attracted its largest Wednesday audience.
NCIS and NCIS: LOS ANGELES were the week’s top two dramas, followed by THE MENTALIST, THE GOOD WIFE, CRIMINAL MINDS, CSI: MIAMI and CSI: NY.
In all, CBS had the top seven scripted programs and nine of the top 10 scripted programs overall.
CBS’s three reality series all posted impressive ratings. UNDERCOVER BOSS more than doubled its time period’s season average in key demos, posting the time period’s best adults 18-49 delivery with regularly scheduled programming since November 2004. THE AMAZING RACE 16 posted year-to-year gains in key demos while SURVIVOR premiered with its largest audience since 2007.
For the week in viewers: CBS (10.64m), NBC (16.08m), FOX (10.11m) and ABC (6.62m). Season-to-date, CBS is first in viewers (12.50m), ahead of FOX (9.93m), ABC (8.69m) and NBC (7.91m).
For the week in households: CBS (6.5/10), NBC (8.9/14), FOX (5.8/09) and ABC (4.1/07). In households, season-to-date, CBS is first (7.6/12), ahead of FOX (5.8/09), ABC (5.5/09) and NBC (4.9/08).
For the week in key demographics, CBS averaged a 3.7/09 in adults 25-54 and 2.9/08 in adults 18-49. Season-to-date, CBS is first in adults 25-54 (4.3/11) and second in adults 18-49 (3.4/09).
CBS’s Weekly Highlights:
Comedy
? TWO AND A HALF MEN was first in households (10.5/15), viewers (17.66m), adults 25-54 (7.2/16) and adults 18-49 (5.7/13). TWO AND A HALF MEN delivered its best households, viewers and adults 25-54 performances since December 15, 2008, and best adults 18-49 delivery since February 5, 2007.
? THE BIG BANG THEORY was first in households (9.7/14), viewers (16.26m), adults 25-54 (7.1/15) and adults 18-49 (6.0/14) – all series’ highs.
? THE NEW ADVENTURES OF OLD CHRISTINE was first in households (5.0/08), second in viewers (8.10m) and adults 25-54 (3.0/08) and tied for second in adults 18-49 (2.3/07, with FOX, -0.1 behind ABC). THE NEW ADVENTURES OF OLD CHRISTINE posted its best Wednesday delivery in viewers ever; it also notched its best households since December 10, 2008, and best adults 25-54 and adults 18-49 since December 16, 2009.
Drama
? NCIS was second in households (11.8/18), viewers (19.75m), adults 25-54 (5.6/13) and adults 18-49 (4.1/11). Compared to last week, NCIS was up +3% in households (from 11.5/17) and added +520,000 viewers (from 19.23m, +3%).
? NCIS: LOS ANGELES was first in households (10.9/16) and viewers (17.91m), second in adults 25-54 (5.3/12, -0.1 behind ABC) and adults 18-49 (4.1/10). NCIS: LOS ANGELES posted its best households, viewers and adults 25-54 delivery since January 5, 2010, and best adults 18-49 performance since November 24, 2009. NCIS: LOS ANGELES posted its best retention percentages ever in households (92%) and adults 18-49 (100%) from NCIS (for first-run episodes only) and matched best retention in both viewers (91%, with the series/season premieres) and adults 25-54 (95%).
? THE GOOD WIFE was first in households (9.6/16), viewers (14.75m), adults 25-54 (4.5/11), adults 18-49 (3.1/09), women 18-49 (3.9/10) and women 25-54 (5.6/14). THE GOOD WIFE posted series’ highs in households, viewers and adults 25-54, delivering its best adults 18-49 ratings since Sept. 29, 2009.
? THE MENTALIST was first in households (9.8/17), viewers (15.86m), adults 25-54 (5.0/13) and adults 18-49 (3.7/10). Compared to last week, THE MENTALIST was up +5% in households (from 9.3/16), +14% in adults 25-54 (from 4.4/11), +12% in adults 18-49 (from 3.3/09) and added +1.18m viewers (from 14.68m, +8%). THE MENTALIST posted season-high ratings in adults 25-54 and delivered its best viewers totals since Dec. 10, 2009, and best adults 18-49 since Nov. 19, 2009.
Reality
? UNDERCOVER BOSS was second in households (8.6/13), viewers (15.45m), adults 25-54 (6.4/14), adults 18-49 (5.2/13) and adults 18-34 (3.6/10). Compared to the 9:00 PM time slot’s delivery this season (regularly scheduled, live plus same day), CBS was up +56% in households (from 5.5/08), +156% in adults 25-54 (from 2.5/05), +173% in adults 18-49 (from 1.9/04), +227% in adults 18-34 (from 1.1/03) and added +6.81m viewers (from 8.64m, +79%).
– CBS posted its best regularly scheduled 9:00-10:00 PM delivery in households since November 18, 2007 (COLD CASE), in viewers since March 11, 2007 (COLD CASE), in adults 25-54 since November 6, 2005 (COLD CASE/CBS SUNDAY MOVIE: “Category 7: End of the World” Pt. 1) and in both adults 18-49 and adults 18-34 since November 14, 2004 (CBS SUNDAY MOVIE: “Category 6: Day of Destruction” Pt. 1).
? THE AMAZING RACE 16 (P) was second in households (5.1/08), viewers (9.00m), adults 25-54 (3.5/08) and adults 18-49 (2.8/07). Compared to THE AMAZING RACE 14’s season premiere on the same night last year, CBS was up +3% in adults 25-54 (from 3.4/08) and +8% in adults 18-49 (from 2.6/07).
? SURVIVOR: HEROES VS. VILLAINS (P) (8:00-10:00 PM) was first in households (8.1/13), viewers (14.15m), adults 25-54 (5.6/14) and adults 18-49 (4.5/12). Compared to the first episode of SURVIVOR: SAMOA in Sept. 2009, CBS was up +19% in households (from 6.8/11), +22% in adults 25-54 (from 4.6/13), +25% in adults 18-49 (from 3.6/11) and added +2.47m viewers (from 11.68m, +21%). Compared to the one-hour premiere of SURVIVOR: TOCANTINS on the same night last year, CBS was up +1% in households (from 8.0/13), +2% in adults 18-49 (from 4.4/13), even in adults 25-54 and added +520,000 viewers (from 13.63m, +4%).
–SURVIVOR: HEROES VS. VILLAINS posted its largest audience since Dec. 13, 2007 (SURVIVOR: CHINA), its best adults 25-54 since Feb. 12, 2009 (premiere of SURVIVOR: TOCANTINS) and best adults 18-49 since Feb. 19, 2009 (SURVIVOR TOCANTINS).
– From 9:00-10:00 PM, SURVIVOR: HEROES VS. VILLAINS topped “Grey’s Anatomy” in viewers (14.09m vs. 12.74m) and adults 18-49 (4.5/12 vs. 4.4/11) and ranked as the night’s top program in adults 18-49.
CBS’s top programs of the week: #6 NCIS (an average of 19.75m viewers), #7 NCIS: LOS ANGELES (17.91m), #8 TWO AND A HALF MEN (17.66m), #9 THE BIG BANG THEORY (16.26m), #10 THE MENTALIST (15.86m), #11 UNDERCOVER BOSS (15.45m), #12 THE GOOD WIFE (14.75m), #13 CRIMINAL MINDS (14.33m), #14 SURVIVOR: HEROES VS. VILLAINS (P) (14.15m), #16 CSI: MIAMI (13.53m), #17 CSI: NY (12.98m), #22 HOW I MET YOUR MOTHER (10.00m), #25 ACCIDENTALLY ON PURPOSE (9.10m), #27 THE AMAZING RACE 16 (P) (9.00m) and #30 COLD CASE (8.73m).
Prime averages are based on the following hours of rated broadcasts in Week #21:
CBS – 22 hours
NBC – 21.5 hours
ABC – 22 hours
FOX – 15 hours
NATIONAL NIELSEN SUMMARY – PRIMETIME
Week #21 of 2009-10 Season (ending: 02/14/10)
2009-10
HOUSEHOLDS
Rtg Sh
CBS 6.5 10
NBC 8.9 14
ABC 4.1 7
FOX 5.8 9
VIEWERS
(000)
CBS 10,637
NBC 16,076
ABC 6,617
FOX 10,105
A25-54
Rtg Sh
CBS 3.7 9
NBC 5.7 14
ABC 2.6 6
FOX 4.1 10
A18-49
Rtg Sh
CBS 2.9 8
NBC 4.7 13
ABC 2.2 6
FOX 3.6 10
A18-34
Rtg Sh
CBS 1.9 6
NBC 3.5 11
ABC 1.9 6
FOX 3.0 9
NATIONAL NIELSEN SUMMARY – PRIMETIME
SEASON-TO-DATE RATINGS REPORT (09/21/09-02/14/10)
2009-10
HOUSEHOLDS
Rtg Sh
CBS 7.6 12
NBC 4.9 8
ABC 5.5 9
FOX 5.8 9
VIEWERS
(000)
CBS 12,500
NBC 7,908
ABC 8,686
FOX 9,933
A25-54
Rtg Sh
CBS 4.3 11
NBC 3.1 8
ABC 3.2 8
FOX 4.0 10
A18-49
Rtg Sh
CBS 3.4 9
NBC 2.7 7
ABC 2.7 7
FOX 3.7 10
A18-34
Rtg Sh
CBS 2.4 7
NBC 2.3 7
ABC 2.2 7
FOX 3.3 10
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Oh and we were 27th in viewers (which is how we started season 14 and 15, and 30th in demo (which thanks to NBC having strong days each week is a little lower then normal).
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A 2.9 for Leg 2. Improved by 0.1.
In other news, CBS was actually 2nd for the night.
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And just to compare year to year this is an improvement of 16% in viewers, and 12% in demo from last spring. It is also an increase of .1 versus the 2nd week of the fall season.
We improved a typical 61% over 60 minutes in adults 18-49.
And as Caelestor mentioned this is an improvement over last week not only in adults 18-49 but also (very marginally) in viewers a 9.09 million viewers.
What is very encouraging is the year to year growth versus much stronger competition for the last two weeks then the typical spring.
But that competition will continue with closing ceremony next week and then the oscars the week after.
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via press release:
“UNDERCOVER BOSS” CONTINUES TO POST STRONG RATINGS OPPOSITE THE OLYMPICS
“Boss” is Sunday’s Number One Entertainment Program
“Undercover Boss” Places Second in Time Period and Tops and Original Episode of “Desperate Housewives” in Viewers, Adults 18-49 and Adults 25-54
“The Amazing Race 16″ Posts Across-the-Board Gains From Last Week’s Premiere
CBS’s new reality hit UNDERCOVER BOSS continues to post strong ratings opposite the Olympics, placing second in its time period while THE AMAZING RACE 16 posted across-the-board increases from last week’s premiere, according to Nielsen preliminary live plus same day ratings for Sunday, Feb. 21.
UNDERCOVER BOSS was second in households (7.9/12), viewers (13.59m), adults 25-54 (5.8/12) and adults 18-49 (4.8/11). UNDERCOVER BOSS was Sunday’s number one entertainment program and topped an original episode of “Desperate Housewives” in viewers (vs. 10.85m, +25%), adults 18-49 (vs. 3.7/08, +30%) and adults 25-54 (vs. 4.5/09, +29%).
THE AMAZING RACE 16 was second in households (5.2/08), viewers (9.09m), adults 25-54 (3.7/08), tied for second in adults 18-49 (2.9/07, with FOX). Compared to last week’s premiere, THE AMAZING RACE 16 was up +6% in adults 25-54 (from 3.5/08), +4% in adults 18-49 (2.8/07) and added +90,000 viewers (from 9.00m, +1%).
http://tvbythenumbers.com/2010/02/22/undercover-boss-continues-to-post-strong-ratings-opposite-the-olympics/42595
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Finals are out.
TAR
9.010 million viewers
2.9 in adults 18-49
We were 2nd in each catagory only getting beat by the Olympics with original competition on ABC, and Fox.
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via CBS:
CBS’s REALITY TRIO DELIVERS STRONG RATINGS OPPOSITE OLYMPIC COMPETITION
“Undercover Boss” is Sunday’s Top Entertainment Program in Viewers and Demos
“The Amazing Race 16″ Posts Week-to-Week Gains
“Survivor: Heroes vs. Villains” Notches Increases Over
“Survivor: Samoa”
A Rebroadcast of “NCIS” Delivers More Viewers than All Original Scripted Programming on the Competition
CBS’s reality trio—UNDERCOVER BOSS, THE AMAZING RACE 16 and SURVIVOR: HEROES VS. VILLAINS—all delivered strong performances in a week comprised mostly of rebroadcasts opposite Olympic competition, according to Nielsen live plus same day ratings for the week ending Feb. 21, week 22 of the 2009-2010 television season.
UNDERCOVER BOSS, the Network’s newest hit, was Sunday’s number one entertainment program in viewers and key demographics, topping an original episode of “Desperate Housewives.” THE AMAZING RACE 16 posted across-the-board gains over last week’s premiere, while the second episode of SURVIVOR: HEROES VS. VILLAINS out-rated the comparable second episode of SURVIVOR: SAMOA.
On the scripted front, a rebroadcast of NCIS attracted more viewers than all original scripted programming on the competition, including “Lost,” “Grey’s Anatomy,” “Desperate Housewives” and “24.” Rebroadcasts of TWO AND A HALF MEN and THE BIG BANG THEORY were the week’s top sitcoms in viewers and key demos.
For the week in viewers: CBS (7.75m), NBC (24.75m), FOX (8.68m) and ABC (6.27m). Season-to-date, CBS is first in viewers (12.33m), ahead of FOX (9.93m), NBC (8.68m) and ABC (8.61m).
For the week in key demographics, CBS averaged a 2.7/07 in adults 25-54 and 2.0/05 in adults 18-49. Season-to-date, CBS is first in adults 25-54 (4.3/11) and second in adults 18-49 (3.3/09).
For the week in households: CBS (4.9/08), NBC (14.1/23), FOX (5.0/08) and ABC (4.0/06). In households, season-to-date, CBS is first (7.5/12), ahead of FOX (5.8/09), ABC (5.4/09) and NBC (5.3/09).
CBS’s Weekly Highlights:
? SURVIVOR: HEROES VS. VILLAINS was second in households (6.9/11), viewers (11.97m), adults 25-54 (4.9/12) and adults 18-49 (3.9/11). Compared to last fall’s second broadcast of SURVIVOR: SAMOA (which aired during premiere week), SURVIVOR: HEROES VS. VILLAINS was up +7% in adults 25-54 (from 4.6/12), +5% in adults 18-49 (from 3.7/11) and added +300,000 viewers (from 11.67m, +3%).
? UNDERCOVER BOSS was second in households (8.0/12), viewers (13.76m), adults 25-54 (5.9/12) and adults 18-49 (4.8/11). UNDERCOVER BOSS topped an original episode of “Desperate Housewives” in viewers (vs. 10.92m, +26%), adults 18-49 (vs. 3.7/09, +30%) and adults 25-54 (vs. 4.5/09, +31%). UNDERCOVER BOSS was Sunday’s number one entertainment program.
? THE AMAZING RACE 16 was second in households (5.2/08), viewers (9.01m) and adults 25-54 (3.7/08); it was tied for second in adults 18-49 (2.9/07, with FOX). Compared to last week’s premiere, THE AMAZING RACE 16 was up +6% in adults 25-54 (from 3.5/08), +4% in adults 18-49 (2.8/07) and added +10,000 viewers (from 9.00m).
? A rebroadcast of NCIS (11.66m) delivered a larger audience than any first-run scripted series on the competition, beating “Grey’s Anatomy,” “Desperate Housewives,” “Lost” and “24.”
? Rebroadcasts of TWO AND A HALF MEN (10.61m) and THE BIG BANG THEORY (10.09m) delivered more viewers than all first-run sitcoms on the competition and were the top sitcoms in both adults 18-49 and adults 25-54.
CBS’s top programs of the week: #10 UNDERCOVER BOSS (an average of 13.76m viewers), #1s1 SURVIVOR: HEROES VS. VILLAINS (11.97m), #12 NCIS (R) (11.66m), #14 60 MINUTES (11.36m), #16 TWO AND A HALF MEN (R) (10.61m), #18 THE BIG BANG THEORY (R) (10.09m), #20 NCIS: LOS ANGELES (R) (9.13m), #21 THE AMAZING RACE 16 (9.01m), #22 COLD CASE (8.81m), #23 THE MENTALIST 9PM SPECIAL (R) (S) (8.81m), #25 CSI: MIAMI (R) (8.38m), #27 CSI: NY (R) (7.97m), #28 CSI: CRIME SCENE INVESTIGATION 10PM SPECIAL (R) (S) (7.96m) and #29 CRIMINAL MINDS (R) (7.91m).
NATIONAL NIELSEN SUMMARY – PRIMETIME
Week #22 of 2009-10 Season (ending: 02/21/10)
2009-10
HOUSEHOLDS
Rtg Sh
CBS 4.9 8
NBC 14.1 23
ABC 4.0 6
FOX 5.0 8
VIEWERS
(000)
CBS 7,753
NBC 24,749
ABC 6,274
FOX 8,684
A25-54
Rtg Sh
CBS 2.7 6
NBC 8.3 20
ABC 2.5 6
FOX 3.6 9
A18-49
Rtg Sh
CBS 2.0 5
NBC 6.7 18
ABC 2.1 6
FOX 3.2 9
A18-34
Rtg Sh
CBS 1.3 4
NBC 4.8 15
ABC 1.8 6
FOX 2.8 9
NATIONAL NIELSEN SUMMARY – PRIMETIME
SEASON-TO-DATE RATINGS REPORT (09/21/09-02/21/10)
2009-10
HOUSEHOLDS
Rtg Sh
CBS 7.5 12
NBC 5.3 9
ABC 5.4 9
FOX 5.8 9
VIEWERS
(000)
CBS 12,334
NBC 8,678
ABC 8,613
FOX 9,928
A25-54
Rtg Sh
CBS 4.3 10
NBC 3.3 8
ABC 3.2 8
FOX 4.0 10
A18-49
Rtg Sh
CBS 3.3 9
NBC 2.9 8
ABC 2.7 7
FOX 3.7 10
A18-34
Rtg Sh
CBS 2.4 7
NBC 2.4 7
ABC 2.2 7
FOX 3.3 10
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When you consider that 7 of the top slots for the week were for Olympics coverage, 21st for the week is very, very good (and Cold Case just behind us). Normally NBC wouldn't even have one slot, which is what makes it impressive.
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Well much of the lineup of CBS and ABC used repeats. But what is very impressive is that while we always do worse in the Spring (Yeah Football does really help on Sunday) even with much, much stronger competition then we normally get this time of the year we still our showing double digit improvements over last year.
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I don't know if episode 2 of TAR16 is a valid comparison because episode 2 of TAR14 was up against the oscars.
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I don't know if episode 2 of TAR16 is a valid comparison because episode 2 of TAR14 was up against the oscars.
The olympics aren't the equivalent of the Oscars?
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Yes and no. Typically we hit the early part of the Oscars (their numbers are lower then and fairly close to the Olympics but still a bit higher). But the difference is that typically on OScar night all shows are in reruns, last week we had the Olympics, originals on ABC and Fox. That should easily match the Competition from Oscar night.
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When i first saw the ratings of 9million, i was like.. OH ****, aren't we getting nearly to 12 million already.. how did we drop by almost 25% viewers...
Then i searched for this thread to read about what exactly is happening and i'm glad this is just because of the winter olympics... phew.
GO TAR!!!
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Joab
We always do significantly better during the Fall. Football does give us a boost that we don't get duing the Spring.
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This week TAR 10.244 million viewers and a 3.2 in adults 18-49 Highest of this season so far.
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And three weeks in we are still (even with the Olympics) outperforming the last spring season in adults 18-49 (Really the only important number that we see that CBS cares about).
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From CBS
“Undercover Boss” Tops Closing Ceremonies in Adults 18-49 From 9:30p-10p
via CBS:
March 1, 2010
“UNDERCOVER BOSS” TOPS THE CLOSING CEREMONIES OF THE OLYMPICS IN ADULTS 18-49 FROM 9:30-10:00 PM AND WINS TIME PERIOD IN ADULTS 18-34
“Undercover Boss” and “The Amazing Race” Posts Across-the-Board Increases From Last Week
Live Plus 7-Day DVR Playback Lifts the Time Period Premiere of “Undercover Boss” to a 6.0 in Adults 18-49 and Adds 1.6 Million Viewers
“The Amazing Race” Also Notches 7-Day Playback Gains
UNDERCOVER BOSS, CBS’s newest reality hit continues to deliver impressive ratings, up from last week and topping the closing ceremonies of the Olympics in adults 18-49 in its second half hour and winning its time period in adults 18-34, according to Nielsen preliminary live plus same day ratings for Sunday, Feb. 28.
At 9:00 PM, UNDERCOVER BOSS was first in adults 18-34 (3.8/11), second in households (8.7/13), viewers (15.07m), adults 25-54 (6.1/13) and adults 18-49 (5.0/12, -0.2 behind NBC). UNDERCOVER BOSS topped the second half hour of the Olympic closing ceremonies in adults 18-49 (5.6/13 vs. 4.8/12) and an original episode of “Desperate Housewives” in viewers (vs. 10.81m, +39%), adults 18-34 (vs. 3.1/09, +23%), adults 18-49 (vs. 3.6/09, +39%) and adults 25-54 (vs. 4.2/09, +45%).
Compared to last week, UNDERCOVER BOSS was up +9% in both households (from 8.0/13) and adults 18-34 (from 3.5/09), +3% in adults 25-54 (from 5.9/12), +4% in adults 18-49 (from 4.8/11) and added +1.31m viewers (from 13.76m, +10%).
THE AMAZING RACE 16 was second in households (5.8/09), viewers (10.24m), adults 25-54 (4.1/09) and adults 18-49 (3.2/08). Compared to last week, THE AMAZING RACE 16 was up +12% in households (from 5.2/08), +11% in adults 25-54 (from 3.7/08), +10% in adults 18-49 (2.9/07) and added +1.23m viewers (from 9.01m, +14%).
COLD CASE was second in households (6.1/10), viewers (9.79m), adults 25-54 (3.3/08) and averaged a 2.4/06 in adults 18-49. COLD CASE was up +9% in households (from 5.6/09), +10% in adults 25-54 (from 3.0/07), +4% in adults 18-49 (from 2.3/06) and added +980,000 viewers (from 8.81m, +11%) compared to last week.
For the night, CBS was second in households (6.8/11), viewers (11.46m), adults 25-54 (4.0/09) and adults 18-49 (3.1/08), all behind NBC’s Olympics programming
With live plus 7-day DVR playback data released today for the week ending Feb.14, the time period premiere of UNDERCOVER BOSS on Sunday, Feb.14 soared to a 6.0/14 in adults 18-49 from 5.2/13 and added +1.6 million viewers (17.05m from 15.45m). Among adults 25-54, UNDERCOVER BOSS jumped to a 7.3/15 from 6.4/14.
The premiere of THE AMAZING RACE 16 increased to a 3.1/08 in adults 18-49 (from 2.8/07), 4.0/09 in adults 25-54 (from 3.5/08) and added +810,000 viewers (9.81m from 9.01m).
Updated Sunday ratings will be available tomorrow.
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Per the press release, DVR data from TAR 1st episode this season.
We moved up to a 3.1 in adults 18-49 (from a 2.8), 4.0 in adults 25-54 (from a 3.5), and had a total audience of 9.81 million ( a gain of 810,000 in viewers).
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It's been infrequent to see the +7 DVR numbers. But to see the show back over 3.0 even with the Olympic headwinds is very good news.
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Yeah I would honestly expect all episodes (with the exception of next week) until the end of this season to hit a 3.0 or higher in adults.
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Finals are out
60 Minutes
10.811 million viewers
1.6 adults 18-49
TAR
10.213 million viewers
3.2 adults 18-49 (100% increase over 60 minutes)
4.1 adults 25-54
20th in viewers for the week, 21st in adults 18-49
Undercover Boss
15.154 million viewers
5.1 adults 18-49
(this show is a big hit for CBS, I don't get it, but whatever).
Our season average to date is
9.408 million viewers
2.967 adults 18-49
3.767 adults 25-54
Versus last spring
9.203 million viewers
2.733 adults 18-49
3.533 adults 25-54
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The oscars had an impact on Leg 4's ratings, but TAR still did pretty well.
8.054 million viewers, 2.6 in A18-49
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60 minutes hit a series low with 5.580 million viewers and (either a .9, .95, 1.0) in adults 18-49).
Here is how we fared against the last oscars.
7.813 and a 2.6 in adults (season 14).
8.170 and a 2.9 in adults (season 11).
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Finals are out
TAR
8.111 million
2.6 adults 18-49
Not bad.
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Some DVR results for the 2nd episode of this season.
We went to a 3.25 in adults 18-49 (from a 2.9) an increase of .35.
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Was there any info on the overall audience?
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Was there any info on the overall audience?
No the site that I get most of my info from stopped reporting DVR viewership instead just demo performance because viewers really don't matter at all. Its all about the demo.
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Why is that?? Is it supposed to be the disposable income group?? ???
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Why is that?? Is it supposed to be the disposable income group?? ???
Well, what they figure (and how they get paid) is the the younger you are as a legal adult the more easily swayed you will be to changing brands and to be influenced by commercials. Obviously they know the older you are the greater chance of you having larger financial resources. But they fell you are less likely to be swayed to change brands or be influenced by a commercial.
Thats why the VW network (and Fox to a lesser degree) focus so much on adults 18-34 (the group most likely to be influenced by commercials yet old enough to have their own income), then its 18-49, then we have CBS touted 25-54 age group (which person for person brings in far less revenue then either of the other groups. Then you have adults 50 plus (yeah 60 minutes I am talking to you) and for the most part this groups doesn't matter in the slightest, they might as well drop off the face of the planet. With two exceptions, medical ads to target this audience and if, like 60 minutes, yo have an incredible high income level for your average watcher it helps balance out a little of the fact that the age of the viewer is well older.
So you have two shows the Office and the Mentalist. One gets 15 plus million viewers one gets usually 8 million (the Office) yet the Office makes a lot more money for NBC then the Mentalist does for CBS (and thats with it having nearly twice as many viewers).
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10.227 million viewers and a 3.0 average in A18-49 for Leg 5.
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First "normal" programming week since this edition premiere a month ago, and TAR placed first for the time slot. Wile there's still a preemption week ahead in a month we have basketball overruns ahead the next two weeks with "March Madness" starting (the 21st and the 28th), and the Masters the weekend after that (April 5th).
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Press release from CBS (this is for Fast Nationals and not for Final Numbers).
http://tvbythenumbers.com/2010/03/15/undercover-boss-tops-the-premiere-of-celebrity-apprentice-and-desperate-housewives-in-viewers-and-key-demos/44990
via press release:
CBS’s SUNDAY REALITY DUO WINS TIME PERIODS
“The Amazing Race” Places First at 8:00 PM in Viewers and Demos with Week-to-Week Increases
“Undercover Boss” Tops the Premiere of “Celebrity Apprentice” and “Desperate Housewives” in Viewers and Key Demos
CBS Wins Sunday in Viewers and Key Demographics
CBS’s Sunday reality duo—THE AMAZING RACE 16 and UNDERCOVER BOSS—both won their time periods in viewers and key demographics, leading CBS to a nightly victory in all key ratings measures, according to Nielsen preliminary live plus same day ratings for March 14.
At 8:00 PM, THE AMAZING RACE 16 was first in households (5.9/10), viewers (10.23m), adults 25-54 (3.8/10) and adults 18-49 (3.0/08). Compared to last week, THE AMAZING RACE 16 was up +31% in households (from 4.5/07), +15% in both adults 25-54 (from 3.3/07) and adults 18-49 (from 2.6/06) and added +2.12m viewers (from 8.11m, +26%).
At 9:00 PM, UNDERCOVER BOSS was first in households (7.7/12), viewers (13.29m), adults 25-54 (4.9/11) and adults 18-49 (3.8/10). UNDERCOVER BOSS beat “Desperate Housewives” in viewers (vs. 11.82m, +12%), adults 25-54 (vs. 4.4/10, +11%) and adults 18-49 (vs. 3.6/09, +6%). UNDERCOVER BOSS also beat the first hour of “Celebrity Apprentice” in viewers (vs. 7.43m, +79%), adults 18-49 (vs. 2.8/07, +36%) and adults 25-54 (vs. 3.3/07. +48%)
For the night, CBS was first in households (6.8/11), viewers (11.35m), adults 25-54 (3.6/09) and adults 18-49 (2.8/08).
And not only did we win the hour in those three groups, we also won the half hour in each of them (occasionally one of the Fox animated shows passes us for a half hour), not this week.
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Well, the CBS press release does give the final audience numbers for last week, which, IIRC, we didn't get last week.
And the CBS press release on the weekly numbers is out (via The Futon Critic):
http://www.thefutoncritic.com/news.aspx?id=20100316cbs01 (http://www.thefutoncritic.com/news.aspx?id=20100316cbs01)
Pertinent quotes:
"Amazing Race" and "Undercover Boss" Pace CBS's First In-Season Sunday Win in Adults 18-49 With and Against Regularly Scheduled Programming Since the Start of the 2004-2005 Season
CBS won the week in viewers with the top eight scripted series, placed first at 10:00 PM every weeknight in viewers and adults 18-49 and won its first in-season Sunday in adults 18-49 (with and against regularly scheduled programming) since 2004, according to Nielsen live plus same day ratings for the week ending March 14, week 25 of the 2009-2010 television season.
-- Sunday, CBS was first in households (6.9/12), viewers (11.45m), adults 25-54 (3.7/09) and adults 18-49 (2.8/08). This was CBS's first Sunday win in adults 18-49, without sports delays and with and against regularly scheduled programming, since "Desperate Housewives" premiered on ABC in October 2004. CBS won every half-hour in viewers.
THE AMAZING RACE 16 was first in households (5.8/10), viewers (10.10m), adults 25-54 (3.9/10) and adults 18-49 (3.0/09). Compared to last week, THE AMAZING RACE 16 was up +29% in households (from 4.5/07), +18% in adults 25-54 (from 3.3/07), +15% in adults 18-49 (from 2.6/06) and added +1.99m viewers (from 8.11m, +24%).
COLD CASE was first in households (6.3/11) and viewers (10.23m); the show tied for second in adults 18-49 (2.4/07, with ABC).
CBS's top programs of the week: #3 NCIS (an average of 19.58m viewers), #5 TWO AND A HALF MEN (17.61m), #6 NCIS: LOS ANGELES (16.99m), #7 THE BIG BANG THEORY (16.32m), #8 THE MENTALIST (16.02m), #9 CSI: CRIME SCENE INVESTIGATION (15.25m), #10 THE GOOD WIFE (13.95m), #11 UNDERCOVER BOSS (13.51m), #12 CRIMINAL MINDS (13.29m), #14 SURVIVOR: HEROES VS. VILLAINS (12.12m), #16 60 MINUTES (11.98m), #17 CSI: MIAMI (11.93m), #18 CSI: NY (11.07m), #20 COLD CASE (10.23m), #21 THE AMAZING RACE 16 (10.10m), #22 RULES OF ENGAGEMENT (10.07m) and #23 HOW I MET YOUR MOTHER (10.06m).
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We also got DVR results for episode #3. TAR's adult 18-49 rating went from a 3.19 (reported as a 3.2) to a 3.51 a 10% increase. Sorry no viewer data (and wont have it unless CBS puts out a press release for DVR (and even then we not might have enough growth in total viewers to get mentioned (they typical report gains of a million or more).
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http://www.fancast.com/blogs/2010/tv-news/idol-24-and-v-among-tvs-top-moneymakers/
Do we know how the amazing race usually does? Also is amazing race expensive to produce? Everyone always says how reality tv is cheap to produce but i feel like it would be expensive. How is it compared to like scripted shows like Two and a Half Men and CIS?
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Considering all the foreign travel, TAR may be the most expensive reality show out there (hence why CBS doesn't renew 2 cycles at once). Of course, that's why it trumps a lot of other reality TV. (I prefer to use the show game show competition; don't know why people call it "reality").
An episode of TAR costs maybe $1 million? Still considerably cheaper than NCIS/BBT. The thing that makes "reality TV" cheaper is the lack of writers' salary (see what happened in the last strike!) and building sets. Special effects also don't come cheap!
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Yeah most hour long scripted shows run between 2 million to 5 plus in budget.
Even the hour longs on the CW cost more to produce.
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so the amazing race is a big money gainer for cbs?
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No not really.
There are two major factors that effect reality shows versus scripted shows.
Take an hour drama, that costs say 3 million. CBS knows it will not break even during its original broadcast (very few do). They depend on 4 other revenue streams.
1. The one network rerun (ie during Dec, Jan, and Summer). TAR has no reruns. So no extra broadcast to earn more money.
2. DVD sales (and to a much much smaller degree Internet sales. TAR generates very little here, almost all scripted material performs better, and in most cases by millions (and some tens of millions of dollar).
3. Overseas Broadcast, While TAR does get broadcast out of the US/Canada region it doesn't have the same amount of coverage that many shows get. But it is very difficult to gauge how much revenue is generated here, I would say on average less then most comedies or drama.
4. Off network syndication, TAR has been syndicated but on an extremely small scale. Crime shows, octor shows, major comedies can make hundreds of millions (most make tens of millions) a rare few have over a billion in revenue for their studios.
TAR is an above average performer for CBS on its broadcast, but it really has a very limit revenue stream. Cold Case for example will make the studio more money then TAR will (in the long run). Probably a lot more.
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Good numbers for leg 6 due to NCAA overrun: :hearts:
4.0 and 12.4 million viewers!
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I would expect that number to go down slightly as some of Undercover Boss was included (normally we don't go down, but normally we don't have a show that performs stronger then we do after us). But never the less great result.
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I love it when TAR hits 12 million! :wohoo:
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I guess there must be a million TAR fans who watch Desparate Housewives. That's the only explanation I ccan think of that TAR was almost a million fewer viewers that the rest of the CBS line-up. instead of being the highest of the night.
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Typically even with sports overruns we often loss viewers between both the normal 7pm and 9pm hours.
What will be interesting is what are demo ends up being. If, if we can hold on to that 4.0. It will be the 2nd largest audience in adults 18-49 on Sunday in TAR history. Only season 12's premiere boosted by the highly anticipated Patriots equals that.
And as it stands now we have a shot of this season being the highest Spring season since moving to Sunday's for TAR.
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Finals are out and like I thought we dropped.
TAR
11.987 million viewers
3.8 in adults 18-49 (still great just not unbelievably great)
It's still the best demo performance since the next to last episode of season 11. And the 2nd best performance the show has during the spring since moving to Sundays.
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That's painfully close to 12 million viewers. Expect another overrun next week with the NCAA Tournament South Regional Finals starting sometime after 5 p.m.
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How exactly do overruns help? Do they provide more viewers or something? Normally, I'd expect the altered airing times to actually reduce airings when people realize their shows are on. Not that I'm complaining of course...
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Well it really depends on what the overrun is. Typically if its something that enjoys a large audience (say football for example, which easily gets double what anything on CBS normally does). And what happens for an overun (especially one more then 5 minutes) is that it means if you wanted to chane stations you would miss part of those porgrams, the longer the delay the more you miss. Thus people are more likely to stay with that same network.
Now of course sometimes its from sports (or news) that don't have a huge audience, and that can cause a real loss in viewers.
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Oh and for the week we were 8th in the demo, and 9th in total viewers.
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What's important is that the entire CBS line up on Sunday did extremely well -- even Cold Case made the Top 15 (and that show only had 10 minutes in prime time for the east coast feed.)
Here is how CBS described the numbers
THE AMAZING RACE 16 (8:50-9:50 PM) was first in viewers (11.99m), adults 25-54 (4.8/11), adults 18-49 (3.8/09) and tied for first in households (6.9/11, with ABC's "Desperate Housewives") in the 9 PM hour. Compared to last week, THE AMAZING RACE 16 was up +19% in households (from 5.8/10), +23% in adults 25-54 (from 3.9/10), +27% in adults 18-49 (from 3.0/09) and added +1.89m viewers (from 10.10m, +19%). THE AMAZING RACE posted its best households and viewers deliveries since December 6, 2009 (the finale of THE AMAZING RACE 15), best adults 25-54 and adults 18-49 performances since January 13, 2008 (the penultimate episode of THE AMAZING RACE 12).
(Link to CBS press release via The Futon Critic) (http://www.thefutoncritic.com/news.aspx?id=20100323cbs03)
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How exactly do overruns help? Do they provide more viewers or something? Normally, I'd expect the altered airing times to actually reduce airings when people realize their shows are on. Not that I'm complaining of course...
mswood explained it very well. And with an overrun, people are less likely to change the channel and will stay with the network for most of the night especially if the promos for upcoming programs are attractive. With CBS' Sunday lineup, it usually holds an audience from sports (NFL or NCAA Tournament). There is some erosion or changing of channels after the sporting event, but overall, CBS usually does well with the NFL and NCAA Tournament. Conversely, Fox is also the beneficiary of overruns when it has the NFL.
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Fast Nationals
13.02 million viewers and a 4.0 in adults 18-49, 5.2 in adults 25-54. Expect all three to drop some with finals.
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WhooHeee!!! More than 13 MILLION??
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The dramatic increase in the second half hour is because people are looking for Undercover Boss...but we'll take the ratings!
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Well on overruns we have had times where we increased during the 9pm to 930pm hour long before Boss, and when all shows after TAR have performed worse in adults 18-49.
So I wouldn't just assume that was the full case. What it does show is people on the West Coast who are watching Boss, since they don't have a delay and why the ratings will most likely drop like they did last week when they factor in East/Central and PAcific time zones together.
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The final numbers might not drop as much this week, as the fast nations for Cold Case still had them at over 10 million for their first half hour on the east coast, which is still the second half hour for the west coast.
The other thing to note is that the total audience difference between TAR and Boss wasn;t as great this week in the fast nationals. I think there's a reasonable chance these sort of numbers hold up better than usual.
And next week is the Masters, which, between the usual overruns even without a playoff and the return of Tiger, who knows what that could do to the numbers.
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Finals are out
12.729 million viewers and a 3.9 in adults.
3rd most watch TAR since moing to Sundays.
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But did we beat SURVIVOR?? :hearts:
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Yes for the first time on original episode of TAR beat an original episode of survivor, not only in total viewers but in adults 18-49 and adults 25-54.
We ranked 9th in viewers this week.
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Pres release
Hoops, Reality And Comedies Drive CBS To Its Second Consecutive Weekly Win
Posted on 30 March 2010 by Bill Gorman
via press release:
HOOPS, REALITY AND COMEDIES DRIVE CBS TO ITS SECOND CONSECUTIVE WEEKLY WIN IN VIEWERS, ADULTS 18-49 AND ADULTS 25-54
“Undercover Boss” Delivers Largest Audience Since its Series Premiere
“The Amazing Race” Sprints to its Largest Audience Since November 2007
A Special Wednesday Edition of “Survivor: Heroes vs. Villains” Wins Time Period
“Two and a Half Men” and “The Big Bang Theory” Are the Week’s Top Two Comedies in Viewers and Key Demos
NCAA Basketball Scores Decisive Wins on Thursday, Friday and Saturday
CBS won its second consecutive week in viewers, adults 18-49 and adults 25-54 driven by the Network’s coverage of the NCAA Men’s Basketball Championship, its three reality series and its Monday comedies, according to Nielsen live plus same day ratings for the week ending March 28, week 27 of the 2009-2010 television season.
TWO AND A HALF MEN and THE BIG BANG THEORY were the week’s top comedies in viewers, adults 25-54 and adults 18-49. UNDERCOVER BOSS, the number one new program of the season, was CBS’s top program of the week, delivering its largest audience since its series premiere, while THE AMAZING RACE sprinted to its largest audience since November 2007.
A special Wednesday edition of SURVIVOR: HEROES VS. VILLAINS swept its 8:00 PM time period. On the drama front, a rebroadcast of NCIS was the week’s top drama, delivering more viewers than every other scripted series on the competition.
CBS Sports’ coverage of the NCAA MENS BASKETBALL CHAMPIONSHIP dominated weekend programming, winning Thursday, Friday and Saturday in viewers and key demos.
For the week in viewers: CBS (11.11m), FOX (8.88m), ABC (8.19m) and NBC (6.12m). Season-to-date, CBS is first in viewers (12.12m), ahead of FOX (10.09m), NBC (8.85m) and ABC (8.55m).
For the week in households: CBS (6.8/12), FOX and ABC (5.2/09, each) and NBC (3.9/07). In households season-to-date, CBS is first (7.4/12), ahead of FOX (5.9/09) and both NBC and ABC (5.4/09, each).
For the week in key demographics, CBS was first in adults 25-54 (4.0/11) and adults 18-49 (3.2/10). Season-to-date, CBS is first in adults 25-54 (4.2/10) and second in adults 18-49 (3.3/09).
CBS’s Weekly Highlights:
The Comedies
? HOW I MET YOUR MOTHER was second in households (5.3/08), viewers (8.37m), adults 25-54 (4.1/11), adults 18-49 (3.5/10) and adults 18-34 (3.1/10).
? RULES OF ENGAGEMENT was second in households (5.2/08), viewers (8.48m), adults 25-54 (4.1/10) and adults 18-49 (3.3/09). Compared to last week, RULES OF ENGAGEMENT was up +11% in households (from 4.7/08), +21% in adults 25-54 (from 3.4/09), +22% in adults 18-49 (from 2.7/08) and added +780,000 viewers (from 7.70m, +10%).
? TWO AND A HALF MEN was second in households (8.6/13), viewers (14.46m), adults 25-54 (6.3/14), adults 18-49 (5.1/13) and adults 18-34 (3.2/09).
? THE BIG BANG THEORY was second in households (8.0/12), viewers (13.42m), adults 25-54 (6.3/14), adults 18-49 (5.2/13) and adults 18-34 (3.5/10).
The Reality Shows
? THE AMAZING RACE 16 (8:30-9:30 PM) was first in households (7.2/11), viewers (12.73m), adults 25-54 (5.1/12) and adults 18-49 (3.9/10). THE AMAZING RACE 16 posted the series’ best delivery in viewers and adults 25-54 since Nov. 4, 2007 (THE AMAZING RACE 12) and in adults 18-49 since Jan. 6, 2008 (THE AMAZING RACE 12).
? UNDERCOVER BOSS (9:30-10:30 PM) was first in households (9.6/15), viewers (16.72m), adults 25-54 (6.5/15) and adults 18-49 (5.1/13). UNDERCOVER BOSS posted its best households, viewers and adults 25-54 performances since Feb. 7, 2010 (post-Super Bowl broadcast) and best adults 18-49 ratings since Feb. 28, 2010. UNDERCOVER BOSS was Sunday’s #1 program in households, viewers, adults 25-54 and adults 18-49.
? SURVIVOR: HEROES VS. VILLAINS SPECIAL (S) was first in households (6.6/11), viewers (11.15m), adults 25-54 (4.4/12) and adults 18-49 (3.4/11). CBS delivered its best viewers total since Dec. 3, 2008 (“Rudolph the Red-Nosed Reindeer”) and best adults 25-54 and adults 18-49 ratings since Dec. 2, 2009 (“Rudolph the Red-Nosed Reindeer”).
NCAA Men’s Basketball Championship
? CBS NCAA BASKETBALL CHAMPIONSHIP THURSDAY 1 (S) (7:00 PM-9:37 PM) posted a 6.0/11 in households with 9.68m viewers. CBS scored a 3.5/12 in adults 25-54, 3.1/11 in adults 18-49, 2.7/11 in adults 18-34, 4.7/16 in men 25-54, 4.2/16 in men 18-49 and 3.5/15 in men 18-34. CBS was first in these measures from 8:00-9:30 PM. Compared to the same game last year (7:00-9:45 PM), CBS was up +7% in households, +9% in adults 25-54, +11% in adults 18-49, +17% in adults 18-34, +4% in men 25-54, +8% in men 18-49 and +13% in men 18-34.
? CBS NCAA BASKETBALL CHAMPIONSHIP THURSDAY 2 (S) (9:37 PM-12:34 AM) posted a 7.1/13 with 11.32m viewers, 4.6/13 in adults 25-54, 4.3/14 in adults 18-49, 4.0/14 in adults 18-34, 6.2/19 in men 25-54, 5.7/19 in men 18-49 and 5.1/19 in men 18-34. CBS was first in these measures from 9:30-11:00 PM. Compared to the same game last year (9:45 PM-12:22 AM), CBS was up +6% in households, +10% in adults 25-54, +13% in both adults 18-49 and men 18-34, +21% in adults 18-34, +5% in men 25-54 and +8% in men 18-49.
? CBS NCAA BASKETBALL CHAMPIONSHIP FRIDAY 1 (S) (7:00 PM-9:31 PM) posted a 5.5/11 in households with 8.93m viewers. CBS scored a 3.1/11 in adults 25-54, 2.7/11 in adults 18-49, 2.3/11 in adults 18-34, 4.2/15 in men 25-54, 3.7/16 in men 18-49 and 3.2/16 in men 18-34. CBS was first in all these measures from 8:00-9:30 PM.
? CBS NCAA BASKETBALL CHAMPIONSHIP FRIDAY 2 (S) (9:31 PM-12:05 AM) scored a 6.9/13 in households with 11.08m viewers. CBS posted a 4.3/13 in adults 25-54, 3.7/12 in adults 18-49, 3.0/12 in adults 18-34, 6.0/18 in men 25-54, 5.2/17 in men 18-49 and 4.2/17 in men 18-34. CBS was first in all these measures from 9:30-11:00 PM.
? CBS NCAA BASKETBALL CHAMPIONSHIP SATURDAY 2 (S) (6:55 PM-9:42 PM) posted a 7.3/15 with 12.05m viewers, 4.5/15 in adults 25-54, 3.8/15 in adults 18-49, 3.3/15 in adults 18-34, 5.9/20 in men 25-54, 5.1/20 in men 18-49 and 4.4/20 in men 18-34 – easily winning the 8:00-9:30 PM time slot. Compared to the same game last year (which began at 7:01 PM), CBS was up +11% in households, +7% in both adults 25-54 and men 18-34, +6% in both adults 18-49 and men 18-49, +3% in adults 18-34 and +4% in men 25-54.
CBS’s top programs of the week: #4 UNDERCOVER BOSS (an average of 16.72m viewers), #5 60 MINUTES (14.49m), #6 TWO AND A HALF MEN (14.46m), #7 THE BIG BANG THEORY (13.42m), #8 NCIS (R) (13.04m), #9 THE AMAZING RACE 16 (12.73m), #11 CBS NCAA BASKETBALL CHAMPIONSHIP SATURDAY 2 (S) (12.05m), #13 NCIS: LOS ANGELES (11.34m), #14 CBS NCAA BASKETBALL CHAMPIONSHIP THURSDAY 2 (S) (11.32m), #15 SURVIVOR HEROES VS. VILLAINS WEDNESAY SPECIAL (S) (11.15m), #16 CBS NCAA BASKETBALL CHAMPIONSHIP FRIDAY 2 (S) (11.08m), #17 CSI: MIAMI (10.80m), #19 COLD CASE (10.32m), #20 CBS NCAA BASKETBALL CHAMPIONSHIP THURSDAY 1 (S) (9.68m), #23 CBS NCAA BASKETBALL CHAMPIONSHIP FRIDAY 1 (S) (8.93m), #26 RULES OF ENGAGEMENT (8.48m), #27 HOW I MET YOUR MOTHER (8.37m), #28 CRIMINAL MINDS (R) (8.18m) and #30 THE GOOD WIFE (R) (7.87m).
Prime averages are based on the following hours of rated broadcasts in Week #27:
CBS – 22 hours
NBC – 22 hours
ABC – 22 hours
FOX – 15 hours
NATIONAL NIELSEN SUMMARY – PRIMETIME
Week #27 of 2009-10 Season (ending: 03/28/10)
2009-10
HOUSEHOLDS
Rtg Sh
CBS 6.8 12
NBC 3.9 7
ABC 5.2 9
FOX 5.2 9
VIEWERS
(000)
CBS 11,112
NBC 6,122
ABC 8,186
FOX 8,882
A25-54
Rtg Sh
CBS 4.0 11
NBC 2.4 6
ABC 3.0 8
FOX 3.5 9
A18-49
Rtg Sh
CBS 3.2 10
NBC 2.0 6
ABC 2.5 7
FOX 3.1 9
A18-34
Rtg Sh
CBS 2.4 8
NBC 1.5 5
ABC 1.9 6
FOX 2.6 9
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But did we beat SURVIVOR?? :hearts:
Yes. But Survivor aired on Wednesday last week, just to be fair.
THE AMAZING RACE 16 (8:30-9:30 PM) was first in households (7.2/11), viewers (12.73m), adults 25-54 (5.1/12) and adults 18-49 (3.9/10). THE AMAZING RACE 16 posted the series' best delivery in viewers and adults 25-54 since Nov. 4, 2007 (THE AMAZING RACE 12) and in adults 18-49 since Jan. 6, 2008 (THE AMAZING RACE 12).
SURVIVOR: HEROES VS. VILLAINS SPECIAL (S) was first in households (6.6/11), viewers (11.15m), adults 25-54 (4.4/12) and adults 18-49 (3.4/11). CBS delivered its best viewers total since Dec. 3, 2008 ("Rudolph the Red-Nosed Reindeer") and best adults 25-54 and adults 18-49 ratings since Dec. 2, 2009 ("Rudolph the Red-Nosed Reindeer").
And weekly rankings of CBS shows:
CBS's top programs of the week: #4 UNDERCOVER BOSS (an average of 16.72m viewers), #5 60 MINUTES (14.49m), #6 TWO AND A HALF MEN (14.46m), #7 THE BIG BANG THEORY (13.42m), #8 NCIS (R) (13.04m), #9 THE AMAZING RACE 16 (12.73m), #11 CBS NCAA BASKETBALL CHAMPIONSHIP SATURDAY 2 (S) (12.05m), #13 NCIS: LOS ANGELES (11.34m), #14 CBS NCAA BASKETBALL CHAMPIONSHIP THURSDAY 2 (S) (11.32m), #15 SURVIVOR HEROES VS. VILLAINS WEDNESAY SPECIAL (S) (11.15m), #16 CBS NCAA BASKETBALL CHAMPIONSHIP FRIDAY 2 (S) (11.08m), #17 CSI: MIAMI (10.80m), #19 COLD CASE (10.32m), #20 CBS NCAA BASKETBALL CHAMPIONSHIP THURSDAY 1 (S) (9.68m), #23 CBS NCAA BASKETBALL CHAMPIONSHIP FRIDAY 1 (S) (8.93m), #26 RULES OF ENGAGEMENT (8.48m), #27 HOW I MET YOUR MOTHER (8.37m), #28 CRIMINAL MINDS (R) (8.18m) and #30 THE GOOD WIFE (R) (7.87m).
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Yeah but they do they typically each year during this time, we have never beat them before period, original to original (unless they aired a clip episode).
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WHOOEE!! different night or not, this is fantabulous!!
For a 16 season old show to have ratings consistently RISING week after week is the BEST!!!
Now don't go and mess this up, CBS!!! :knuckles:
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I can't believe we beat "Rudolph the Red-Nosed Reindeer"! Wooohooo - TAR is better than a classic Christmas special!
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Shut up, you! :lol:
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Easter lowered the ratings.
A18-49 2.7/8
9.14 million viewers
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source, please??
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Here's CBS's release:
04.05.2010
"BOSS" RULES SUNDAY
"Undercover Boss" is the Night's Top Program in Viewers and Key Demos
"The Amazing Race" Wins its Time Period in Key Measures
CBS Sweeps Sunday for the Fourth Consecutive Week
UNDERCOVER BOSS was Sunday's top program in viewers and key demos and THE AMAZING RACE won its time period in key measures as CBS won its fourth consecutive Sunday in viewers and key demographics, according to Nielsen preliminary live plus same day ratings for April 4.
THE AMAZING RACE 16 (S) was first in households (5.2/09), viewers (9.14m), adults 25-54 (3.6/10) and adults 18-49 (2.7/08).
UNDERCOVER BOSS (S) was first in households (7.3/12), viewers (12.86m), adults 25-54 (4.9/12), adults 18-49 (3.9/10) and adults 18-34 (2.5/08) and was the night's top program in all of these measures.
COLD CASE (S) was first in households (6.3/11) and viewers (10.15m); the show was second in both adults 25-54 (3.1/08) and adults 18-49 (2.3/06).
For the night, CBS was first in households (6.1/11), viewers (10.12m), adults 25-54 (3.4/09) and adults 18-49 (2.6/08).
Editor's Note: Due to the Easter Sunday holiday, all of CBS's primetime programs were specials.
* * *
Somewhat of a letdown in total viewers, especially with such a great episode.
PS- This week's press photos are crediting Monty Brinton, so it may be possible they have Exif data once again.
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I've never seen CBS state that the entire night of new episodes of its normal Sunday night schedule were a;; "specials" before. That's a new one. But it does allow CBS to exclude the overall lower numbers for Easter Sunday. (And if they were winning the time slots with those numbers, the other networks were doing even lower.
I have to say though, that I think Cold Case may have a chance to return next year after all. Their numbers have been up with Undercover Boss as a lead in.
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I've never seen CBS state that the entire night of new episodes of its normal Sunday night schedule were a;; "specials" before. That's a new one. But it does allow CBS to exclude the overall lower numbers for Easter Sunday. (And if they were winning the time slots with those numbers, the other networks were doing even lower.
I have to say though, that I think Cold Case may have a chance to return next year after all. Their numbers have been up with Undercover Boss as a lead in.
They did it last year during easter (though it was a special) and with All Stars (the two legs in poland), which is why my numbers never matched official season averages.
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I've never seen CBS state that the entire night of new episodes of its normal Sunday night schedule were a;; "specials" before. That's a new one. But it does allow CBS to exclude the overall lower numbers for Easter Sunday. (And if they were winning the time slots with those numbers, the other networks were doing even lower.
I have to say though, that I think Cold Case may have a chance to return next year after all. Their numbers have been up with Undercover Boss as a lead in.
There may not be enough time. UB ends next week; guess it'll depend on how well CC can perform in the final two weeks following its break for the ACMs.
Yeah, not the best news ratings-wise, but definitely expected. I'm pretty sure it'll get much better next week, thanks to the Masters (and Tiger's return), as well as those UB fanatics that aren't following Golf enough to realize that the schedule may be pushed back.
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theschnauzers
Cold Case will not be renewed, there is a greater chance of the sun going nova then CBS picking it up for another season.
CBS has far, far slots to fill for next season. They will not, will not pick up a show that is old (thus thanks to having to resign cast and crew, and producers far more expensive then new programming) and one that doesn't (and hasn't for the last four years) manage to hit solid numbers among adults 18-49.
It won't happen.
Finals are out
TAR 9.12 million viewers #1 in time slot
2.8 in adults 18-49 #1 in time slot
And while this seems like a big drop, with it being Easter it really truly isn't.
What really shows is we increased again in total viewers from 60 Minutes (not normal) and we doubled it's demo.
And to put this in perspective teh strongest summer we have had on Sundays was All Stars. And its the only other time we actually aired on Easter. And guess what, with it being 3 years ago (and viewership dropping on networks each year) we actually had more viewers and tied the demo.
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Wow, this entire season is so successful, but the viewership numbers are so deceptively low. :lol:
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Total viewers (in relationship to how much revenue generated) is almost entirely meaningless.
As for viewers actually we are doing really well for the spring, where networks typically see as much as a 20% decline over the fall. As with better weather allows people nationwide more avenues for their leisure time.
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Overnights from CBS:
CBS WINS A MASTERFUL SUNDAY
The Season Finale of "Undercover Boss" is the Night's #1 Program in Adults 18-49
"The Amazing Race" Sprints to a Time Period Victory
CBS won its fifth consecutive Sunday in viewers and key demographics led by the season finale of UNDERCOVER BOSS, the night's top program in adults 18-49, according to Nielsen preliminary live plus same day ratings for April 11.
Editor's Note: Due to the late-running Masters golf coverage, CBS's ratings are tentative and subject to change. The Masters ran about 11 minutes into primetime.
60 MINUTES was first in households (9.8/18), viewers (15.35m), adults 25-54 (4.1/13) and adults 18-49 (3.1/11) from 7:00-8:00 PM. Note: There is approximately 11 minutes of Masters coverage in the 60 MINUTES average.
THE AMAZING RACE 16 was first in households (7.2/12), viewers (12.21m), adults 25-54 (4.4/11) and adults 18-49 (3.3/10) from 8:00-9:00 PM. Note: There is approximately 11 minutes of 60 MINUTES coverage in THE AMAZING RACE average.
The season finale of UNDERCOVER BOSS was first in households (8.3/13), viewers (14.12m), adults 25-54 (5.2/12) and adults 18-49 (4.0/11)from 9:00-10:00 PM. Note: There is approximately 11 minutes of THE AMAZING RACE coverage in the UNDERCOVER BOSS average.
COLD CASE was first in households (6.6/11) and viewers (10.66m); it was tied for first in adults 25-54 (3.5/09, with NBC) and tied for second in adults 18-49 (2.6/07, with ABC) from 10:00-11:00 PM. Note: There is approximately 11 minutes of UNDERCOVER BOSS in the COLD CASE average.
For the night, CBS was first in households (8.0/14), viewers (13.09m), adults 25-54 (4.3/11) and adults 18-49 (3.3/08). CBS swept these measures for the fifth consecutive Sunday.
Updated Sunday ratings will be available tomorrow.
I suspect any shrinkage will be minimal, since the overrun was so short.
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Yeah, plus the audience stayed with CBS for most of the night.
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CBS Press Release:
SLAM DUNK WEEK FOR CBS -- FIRST IN VIEWERS AND ADULTS 25-54
"The NCAA Men's Basketball Championship" is #1 Program of the Week, Garnering its Largest Audience Since 1999
CBS Nets Seven of the Top 10 Programs and the Top Six Scripted Series
CBS's Reality Series are all Winners as "Survivor," "The Amazing Race" and "Undercover Boss" Win Time Periods in Viewers and Demos
CBS placed first in viewers for the fifth consecutive week and first in adults 25-54 for the fourth straight week led by THE NCAA MEN'S BASKETBALL CHAMPIONSHIP, the number one program of the week, according to Nielsen live plus same day ratings for the week ending April 11, week 29 of the 2009-2010 television year.
CBS had seven of the week's top 10 programs overall, the top six scripted series (NCIS, THE MENTALIST, CSI, NCIS: LOS ANGELES, CRIMINAL MINDS, THE GOOD WIFE) and three of the top four scripted series among adults 18-49 (NCIS, THE MENTALIST and CRIMINAL MINDS).
The Network's three reality series all came up winners as SURVIVOR: HEROES VS. VILLAINS, THE AMAZING RACE 16 and UNDERCOVER BOSS all won their respective time periods in viewers and key demographics.
For the week in viewers: CBS (11.59m), FOX (8.74m), ABC (7.43m) and NBC (5.24m). Season-to-date, CBS is first in viewers (12.06m), ahead of FOX (10.05m), NBC (8.67m) and ABC (8.56m).
For the week in key demographics, CBS was first in adults 25-54 (3.9/11) and a strong second in adults 18-49 (2.9/09, -0.1 behind FOX). Season-to-date, CBS is first in adults 25-54 (4.2/10) and second in adults 18-49 (3.3/09).
For the week in households: CBS (7.2/12), FOX (5.2/09), ABC (4.8/08) and NBC (3.4/06). In households season-to-date, CBS is first (7.3/12), ahead of FOX (5.9/09), ABC (5.4/09) and NBC (5.3/09).
CBS Weekly Highlights:
-- On Monday, CBS was first in adults 25-54 (6.2/15), adults 18-49 (5.4/15), adults 18-34 (4.6/15), men 25-54 (7.6/20), men 18-49 (6.6/19) and men 18-34 (5.5/18); the Network was second in households (9.8/16) and viewers (16.22m).
PRELUDE TO A CHAMPIONSHIP (S) (9:00-9:15 PM) delivered a 7.7/12 in households with 12.38m viewers and 4.5/12 in adults 25-54, 3.6/11 in adults 18-49, 2.9/10 in adults 18-34, 5.5/15 in men 25-54, 4.4/14 in men 18-49 and 3.4/12 in men 18-34.
NCAA BASKETBALL CHAMPIONSHIP GAME "Butler vs. Duke" (S) (9:15-11:41 PM) posted a 14.2/23 in households with 23.94m viewers, 9.0/22 in adults 25-54, 8.2/22 in adults 18-49, 7.4/23 in adults 18-34, 11.5/29 in men 25-54, 10.4/29 in men 18-49 and 9.2/29 in men 18-34. CBS led the 9:00-11:00 PM time period in households, viewers and key adult and men demos.
-- NCAA BASKETBALL CHAMPIONSHIP GAME scored its largest audience since 1999 ("Duke vs. UConn"); its best households, adults 25-54, adults 18-49, adults 18-34, men 25-54 and men 18-49 ratings since 2005 ("Illinois vs. North Carolina") and best men 18-34 since 2008 ("Kansas vs. Memphis," overtime). Compared to the same event last year ("Michigan State vs. North Carolina"), CBS was up +31% in both households and men 25-54, +30% in both adults 25-54 and adults 18-49, +37% in both adults 18-34 and men 18-34 and +28% in men 18-49.
-- Nielsen Media Research reports that 48.1m viewers watched all or part of Monday's game, the largest all or part delivery since 1997 ("Arizona vs. Kentucky," 50.0m). 134.3m viewers watched all or part of the Tournament on CBS this year, the largest all or part delivery since 2005 (141.7m).
THE GOOD WIFE was first in households (7.9/14), viewers (12.06m) and adults 25-54 (3.4/09).
-- On Thursday, CBS was first in households (8.9/15), viewers (14.56m), adults 25-54 (4.9/13) and adults 18-49 (3.6/11). CBS swept these measures for the fourth consecutive Thursday. CBS won every half-hour in households, viewers, adults 25-54 and adults 18-49.
SURVIVOR: HEROES VS. VILLAINS was first in households (7.3/12), viewers (12.38m), adults 25-54 (4.9/14) and adults 18-49 (3.8/12). Compared to last week, SURVIVOR: HEROES VS. VILLAINS was up +9% in both households (from 6.7/12) and adults 18-49 (from 3.5/12), +7% in adults 25-54 (from 4.6/14) and added +1.12m viewers (from 11.26m, +10%).
CSI: CRIME SCENE INVESTIGATION was first in households (9.3/15), viewers (14.97m), adults 25-54 (4.7/12) and adults 18-49 (3.4/10). Compared to last week's 10:00 PM broadcast, CSI: CRIME SCENE INVESTIGATION was up +9% in households (from 8.5/15), +15% in adults 25-54 (from 4.1/11), +21% in adults 18-49 (from 2.8/08) and added +1.62m viewers (from 13.35m, +12%).
THE MENTALIST was first in households (10.2/18), viewers (16.32m), adults 25-54 (5.0/13) and adults 18-49 (3.5/10). Compared to last week's 9:00 PM broadcast, THE MENTALIST was up +17% in households (from 8.7/15), +25% in adults 25-54 (from 4.0/11), +30% in adults 18-49 (from 2.7/08) and added +2.21m viewers (from 14.11m, +16%).
-- On Sunday, CBS was first in households (8.1/14), viewers (13.21m), adults 25-54 (4.3/11) and adults 18-49 (3.3/10). CBS swept these measures for the fifth consecutive Sunday.
CBS's 11-minutes of the MASTERS in primetime averaged an 11.5/23 with 18.36m viewers.
60 MINUTES (7:11 PM-8:11 PM) was first in households (9.7/18), viewers (15.03m), adults 25-54 (4.0/12) and adults 18-49 (3.0/10) in the 7:00 PM hour. 60 MINUTES posted its largest audience since January 17, 2010. 60 MINUTES was the night's number one program in households and viewers.
THE AMAZING RACE 16 (8:11-9:11 PM) was first in households (6.9/11), viewers (11.88m), adults 25-54 (4.5/12) and adults 18-49 (3.4/10) in the 8:00PM hour.
UNDERCOVER BOSS (9:11-10:11 PM) with its season finale was first in households (8.6/14), viewers (14.68m), adults 25-54 (5.3/13) and adults 18-49 (4.2/11) in the 9:00 PM hour. UNDERCOVER BOSS was Sunday's number one program in adults 25-54 and adults 18-49.
CBS's top programs of the week: #1 NCAA BASKETBALL CHAMPIONSHIP GAME "Butler vs. Duke" (S) (an average of 23.94m viewers), #5 NCIS (16.45m), #6 THE MENTALIST (16.32m), #7 60 MINUTES (15.03m), #8 CSI: CRIME SCENE INVESTIGATION (14.97m), #9 UNDERCOVER BOSS (14.68m), #10 NCIS: LOS ANGELES (13.79m), #11 CRIMINAL MINDS (12.70m), #13 SURVIVOR: HEROES VS. VILLAINS (12.38m), #14 PRELUDE TO A CHAMPIONSHIP (S) (12.38m), #15 THE GOOD WIFE (12.06m), #16 THE AMAZING RACE 16 (11.88m), #18 CSI: NY (10.64m), #20 COLD CASE (9.86m), #27 MEDIUM (7.54m), #29 MIAMI MEDICAL (7.11m) and #30 RULES OF ENGAGEMENT (7.04m).
Prime averages are based on the following hours of rated broadcasts in Week #29:
CBS - 22 hours
NBC - 22 hours
ABC - 22 hours
FOX - 16 hours
NATIONAL NIELSEN SUMMARY - PRIMETIME
Week #29 of 2009-10 Season (ending: 04/11/10)
2009-10
HOUSEHOLDS
Rtg Sh
CBS 7.2 12
NBC 3.4 6
ABC 4.8 8
FOX 5.2 9
VIEWERS
(000)
CBS 11,593
NBC 5,240
ABC 7,427
FOX 8,737
A25-54
Rtg Sh
CBS 3.9 11
NBC 2.1 6
ABC 2.6 7
FOX 3.5 10
A18-49
Rtg Sh
CBS 2.9 9
NBC 1.7 5
ABC 2.1 6
FOX 3.0 9
A18-34
Rtg Sh
CBS 2.0 7
NBC 1.3 5
ABC 1.6 6
FOX 2.3 8
NATIONAL NIELSEN SUMMARY - PRIMETIME
2009-10
HOUSEHOLDS
Rtg Sh
CBS 7.3 12
NBC 5.3 9
ABC 5.4 9
FOX 5.9 9
VIEWERS
(000)
CBS 12,056
NBC 8,667
ABC 8,555
FOX 10,047
A25-54
Rtg Sh
CBS 4.2 10
NBC 3.3 8
ABC 3.2 8
FOX 4.1 10
A18-49
Rtg Sh
CBS 3.3 9
NBC 2.8 8
ABC 2.7 7
FOX 3.7 10
A18-34
Rtg Sh
CBS 2.3 7
NBC 2.3 7
ABC 2.2 7
FOX 3.3 10
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And more importantly we were # 12 in adults 18-49.
Official season average is 10.378 million viewers and a 3.2 in adults 18-49.
If you factor in easter which won't be (I am curious though if Oscar night is considered a Special broadcast or if it's included, I honestly don't know). we are averaging
10.238 million viewers
and a 3.156 in adults 18-49
Both sets are improvements over the year ago.
In fact for CBS I believe we and Big Bang are the only two shows seeing year to year growth in viewers and demo's in both fall and spring (NCIS did in the fall, but I don't think it has in the spring).
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AMAZING RACE VERSUS 60 MINUTES
2009/2010
People often complain (not just on TAR sites, but all the time on places like Marc Berman's Pifeedback ratings site, and on TVBYTHENUMBERS) about why CBS keeps 60 minutes as the lead show for its Sunday night lineup.
Even on this site we have had a few posters say its due o the fact that 60 Minutes has a much larger audience (true, but *).
But as tv revenue is no longer (and hasn't been since the start of 2005) been generated off of viewer totals, it is now generated off of demos, with adults 18-49 generated on average the largest amount of ad dollars, followed by adults 18-34, and then to a much lesser degree adults 25-54, then even worse adults 50 plus.
So I thought I would compare TAR to 60 minutes.
Not only among the demo's (I don't have solid data for adults 18-34 of which TAR easily beats the hell out of 60 minutes, or adults 50 plus of which 60 minutes kicks TAR's butt),
and viewers but also with and without Sports Overruns. And the results are as follows.
Season Average (minus 60 Minutes one rerun they have aired this season)
60 Minutes
12.70 million viewers
Adults 18-49 2.49
Adults 25-54 3.28
TAR (this is cycles 15 and 16)
10.75 million viewers
Adults 18-49 3.28
Adults 25-54 4.15
TAR only has 84.6% of the total audience that 60 minutes has
TAR shows 30% more adults 18-49 then 60 minutes.
TAR shows 27% more adults 25-54 then 60 minutes.
Average of Overruns only
60 minutes (they had 12)
15.16 million viewers
adults 18-49 3.29
Adults 25-54 4.31
TAR (We had 8)
11.41 million viewers
Adults 18-49 3.51
Adults 25-54 4.41
TAR holds 75.3% of 60 Minutes audience with a Sports Overrun
TAR shows 7% increase in adults 18-49 over 60 Minutes
TAR shows 4% increase in adults 25-54 over 60 Minutes
Season results without the help of Sports Overruns (this was the most interesting).
60 Minutes
11.94 million viewers
Adults 18-49 2.05
Adults 25-54 2.81
TAR
10.36 million viewers
Adults 18-49 3.14
Adults 25-54 3.98
TAR holds 86.77% of 60 minutes total audience
TAR shows 53% increase over 60 minutes in Adults 18-49
TAR shows 41% increase over 60 minutes in Adults 25-54
So what does this tell us? That on its own merits TAR is leagues ahead of 60 Minutes in the ability to generate revenue for the network. That even with the strongest lead in CBS has (Football which out performs any other show they have) TAR still should generate very similar ad dollars. And when one sees the half hour breakdowns on the nights with overruns, you see 60 minutes loses over half of its audience in adults 18-49 and adults 25-54 (as people either choose to switch channels or turn their tv's off). Since TAR already performs significantly stronger in both demos, I would reckon that TAR would score even stronger results in the 7pm timeslot during sport overruns.
Now of course, this wont happen not even in the next couple years, and they will take a serious loss (in net ad revenue) doing so.
But 60 minutes is considered their most prestigious show and is tied greatly into their image. It will take several more years of declines, before they will move this show.
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3.1 demo + 10.6 million viewers. Not too shabby.
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CBS lost four million viewers when the Hallmark Hall of Fame started; while 10.6 is probably just below TAR 16's season average and first in the time slot.
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CBS Press Release:
04.27.2010
"THE MENTALIST" AND "CSI" TOP WEEK'S SCRIPTED SERIES IN VIEWERS
Rebroadcasts of "The Big Bang Theory" and "Two and a Half Men" Lead all Comedies in Key Demographics
"Survivor: Heroes vs. Villains" is Thursday's Number One Program in Adults 18-49 and Adults 25-54
"The Amazing Race" Sprints to Sunday Time Period Win
In a week comprised primarily of rebroadcasts, CBS's THE MENTALIST and CSI were the top two scripted programs of the week in viewers, while THE BIG BANG THEORY (R) and TWO AND A HALF MEN (R) led all comedies among key demographics, according to Nielsen live plus same day ratings for the week ending April 25, week 31 of the 2009-2010 television season.
SURVIVOR: HEROES VS. VILLAINS was Thursday's top program in key demos while THE MENTALIST was first in viewers.
For the week in viewers: CBS (8.37m), FOX (9.23m), ABC (7.37m) and NBC (5.71m). Season-to-date, CBS is first in viewers (11.90m), ahead of FOX (10.03m), ABC (8.54m) and NBC (8.51m).
For the week in households: CBS (5.3/09), FOX (5.4/09), ABC (4.7/08) and NBC (3.7/06). In households season-to-date, CBS is first (7.2/12), ahead of FOX (5.9/09), ABC (5.4/09) and NBC (5.3/09).
For the week in key demographics, CBS averaged a 2.7/07 in adults 25-54 and 1.9/06 in adults 18-49. Season to-date, CBS is first in adults 25-54 (4.1/10, tie with FOX) and second in adults 18-49 (3.2/09).
CBS's Weekly Highlights:
TWO AND A HALF MEN (R) was second in households (7.1/11), viewers (11.42m), adults 25-54 (4.6/11) and adults 18-49 (3.8/10).
THE BIG BANG THEORY (R) was first in households (7.1/11), viewers (11.66m), adults 25-54 (5.0/12), adults 18-49 (4.1/11) and adults 18-34 (2.8/08) - beating the first-run series premiere of "Romantically Challenged."
CSI: MIAMI was first in households (7.3/12), viewers (11.66m), adults 25-54 (4.3/11) and adults 18-49 (3.2/09). CSI: MIAMI was up +4% in households (from 7.0/12), +10% in both adults 25-54 (from 4.0/11) and adults 18-49 (from 3.0/09) and added +880,000 viewers (from 10.78m, +8%) compared to last week.
THE GOOD WIFE (R) was first in households (5.2/09) and viewers (7.67m), beating first-run programming on both NBC and ABC.
-- CBS was first on Thursday in households (8.2/14), viewers (13.40m), adults 25-54 (4.4/11) and adults 18-49 (3.1/09). CBS swept these measures for the sixth straight Thursday.
SURVIVOR: HEROES VS. VILLAINS was first in households (7.0/12), viewers (11.89m), adults 25-54 (4.8/13) and adults 18-49 (3.6/11). SURVIVOR: HEROES VS. VILLAINS was the night's number one program in adults 25-54 and adults 18-49.
CSI: CRIME SCENE INVESTIGATION was first in households (8.2/14), viewers (13.35m) and adults 25-54 (4.0/10); it was second in adults 18-49 (2.8/08, -0.1 behind NBC).
THE MENTALIST was first in households (9.4/16), viewers (14.96m), adults 25-54 (4.4/11) and adults 18-49 (3.0/09). THE MENTALIST was the night's number one program in viewers.
THE AMAZING RACE 16 was first in households (6.3/10), viewers (10.65m), adults 25-54 (4.2/11) and adults 18-49 (3.2/09) at 8:00 PM.
CBS's top programs of the week: #4 THE MENTALIST (an average of 14.96m viewers), #6 CSI: CRIME SCENE INVESTIGATION (13.35m), #8 SURVIVOR: HEROES VS. VILLAINS (11.89m), #9 THE BIG BANG THEORY (R) (11.664m), #10 CSI: MIAMI (11.661m), #11 TWO AND A HALF MEN (11.42m), #12 60 MINUTES (11.38m), #16 THE AMAZING RACE 16 (10.65m), #18 NCIS: LOS ANGELES (R) (10.27m), #19 NCIS (R) (9.99m), #26 CRIMINAL MINDS (R) (8.09m), #28 HOW I MET YOUR MOTHER (7.71m) and #29 THE GOOD WIFE (R) (7.67m).
Prime averages are based on the following hours of rated broadcasts in Week #31:
CBS - 22 hours
NBC - 22 hours
ABC - 22 hours
FOX - 15 ˝ hours.
NATIONAL NIELSEN SUMMARY - PRIMETIME
Week #31 of 2009-10 Season (ending: 04/25/10)
2009-10
HOUSEHOLDS
Rtg Sh
CBS 5.3 9
NBC 3.7 6
ABC 4.7 8
FOX 5.4 9
VIEWERS
(000)
CBS 8,372
NBC 5,712
ABC 7,371
FOX 9,233
A25-54
Rtg Sh
CBS 2.7 7
NBC 2.2 6
ABC 2.6 7
FOX 3.7 10
A18-49
Rtg Sh
CBS 1.9 6
NBC 1.9 6
ABC 2.0 6
FOX 3.2 10
A18-34
Rtg Sh
CBS 1.2 4
NBC 1.4 5
ABC 1.6 5
FOX 2.8 9
NATIONAL NIELSEN SUMMARY - PRIMETIME
SEASON-TO-DATE RATINGS REPORT (09/21/09-04/25/10)
2009-10
HOUSEHOLDS
Rtg Sh
CBS 7.2 12
NBC 5.2 9
ABC 5.4 9
FOX 5.9 9
VIEWERS
(000)
CBS 11,898
NBC 8,507
ABC 8,541
FOX 10,033
A25-54
Rtg Sh
CBS 4.1 10
NBC 3.3 8
ABC 3.2 8
FOX 4.1 10
A18-49
Rtg Sh
CBS 3.2 9
NBC 2.8 8
ABC 2.7 7
FOX 3.7 10
A18-34
Rtg Sh
CBS 2.3 7
NBC 2.3 7
ABC 2.2 7
FOX 3.3 10
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Because 60 Minutes has an interview with Conan O'Brien scheduled for tonight, I wouldn't be surprised if TAR's ratings are noticeably higher this week.
I will be offline starting tomorrow morning until I have something in place after I arrive in my next location.
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I am curious to see how much of a factor this well be, as Conan's audience and that of CBS (let alone 60 minutes) are not a match at all.
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Fast Nationals
10.49 million
3.0 in adults 18-49
and
4.1 (I think) in adults 25-54
CBS top performer in the demo department. With 60 minutes beating (as is normal) only in total viewers.
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Finals are out(at least from one source).
TAR
10.293million viewers
3.0 in adults (specifically 3.956 million viewers who were 18-49)
We ranked 17th in viewers and 16th in the demo.
And just to point out how far some shows have fallen year to year (something TAR is one of the most stable shows on any network).
We out performed CSI in the demo (what just two years ago was CBS strongest scripted performer). ABC's Grey's Anatomy (two years ago ABC's Strongest performer) only had 185,000 more viewers then TAR did).
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Fast Nationals are out.
We got 10. 63 million viewers and a 2.9 in adults 18-49.
The 2.9 in adults is the lowest adult performance we have ever had a for a season finale.
But our viewer total is higher then many seasons.
If this holds in finals we will show year to year growth over the Spring cycle of last year in viewer and in adults 18-49. But not much.
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Two reasons for the low ratings:
1. Mother's Day
2. A mediocre second half hour imo
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I don't ever track Mother's day so I can't comment on its typical influence. As to teh 2nd half argument, its possible, but who knows.
Personally since the viewer total is up versus last year, just not the number of people 18-49. I would guess it had a lot more to do with the incredibly low total audience CBS had in general for anyone under 50. 60 minutes with a 1.6 (Bad), the two hours Movie a 1.4 (Awful).
In fact, with the exception of the week versus the Oscars thats the oldest average audience CBS has had for those 4 hours for any week that TAR has aired on Sundays. I mean last year we had roughly the same line up 60 Minutes 1.5, us a 3.1, and another Tom Selleck 2 hour TV movie that got a 2.2 (huge difference).
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Actually, the second one is only my opinion. Note that the ratings actually increased during the second half hour.
Really, I don't like how Phil is trying to manufacture drama (and fortunately I don't need to hear any more about Caite being the last woman any more).
Hopefully we'll get a less bumbling cast next cycle.
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Really, I don't like how Phil is trying to manufacture drama (and fortunately I don't need to hear any more about Caite being the last woman any more).
This is really bugging me too. If you want drama on your show, just cast people who will create it. They did do that with the casting this season, but obviously it still wasn't enough drama for them. :P
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Final numbers are out.
We scored 10.576 million viewers and a 2.9 in adults 18-49.
That 18-49 ratings is the lowest TAR has ever gotten for a finale episode, but as I posted above, CBS averaged from 7pm to 11pm the oldest its had during TAR Sunday run when everything was new.
So where does that leave us for the season?
Well thats a good question.
The average ratings for the full season was
10.305 million viewers
3.125 in adults 18-49
THat is not the official season ratings that will get published later by Neilsen as Nielsen will not count at least on episode since CBS decided to count that as a special (the April 4th Episode). It is possible that they also included March 7th episode (the Oscars). But I don't get that data.
So bare in mind that the numbers you see below are the numbers from every episode of every season.
TAR Rating History Season Average in Viewers
Season 7: 12.559 million viewers
Season 6: 11.337 million viewers
Season 12: 11.193 million viewers
Season 10: 11.148 million viewers
Season 15: 11.132 million viewers
Season 5: 10.726 million viewers
Season 8: 10.670 million viewers
Season 13: 10.526 million viewers
Season 14: 10.412 million viewers
Season 16: 10.305 million viewers
Season 2: 10.212 million viewers
Season 11: 9.713 million viewers
Season 1: 9.506 million viewers
Season 3: 9.063 million viewers
Season 9: 8.852 million viewers
Season 4: 8.293 million viewers
Now of course viewers aren't what determines how much revenue the show generates, but with Network TV losing viewers every single year (out of the last 6), it shows how consistent TAR really is.
Now the bread and butter is of course generated by adults 18-49. And we actually performed stronger in every single season before moving to Sundays as Sundays CBS audience is the oldest audience on tv.
But here is the adults 18-49 numbers since we have moved to Sundays (this is also something that has gone down year to year, even harder then total viewers for the networks as a whole).
Season 10: 3.79 adults 18-49
Season 12: 3.53 adults 18-49
Season 15: 3.38 adults 18-49
Season 11: 3.16 adults 18-49
Season 16: 3.13 adults 18-49
Season 14: 3.11 adults 18-49
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Really, I don't like how Phil is trying to manufacture drama (and fortunately I don't need to hear any more about Caite being the last woman any more).
This is really bugging me too. If you want drama on your show, just cast people who will create it. They did do that with the casting this season, but obviously it still wasn't enough drama for them. :P
I also feel bad for that moment, Phil doesn't need to do that to create the confrontation. The only woman in final 3 isn't a TAR first and I don't know why Caite can be that obsessed about it.
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Well The official Live Plus 7 numbers are out for the season (even though they aren't labeled as Live plus 7, idiots).
Viewers
#24 (out of 124) TAR 15 11.912 million viewers
#26 TAR 16 11.186 million viewers
Demo (18-49)
#25 TAR 15 3.7
#28 TAR 16 3.5
For CBS we ranked #9, and #13 in the Demo. And #15 and #16 (out of a total of 28 shows.
Of course this does include reruns for scripted shows (keep that in mind, but it s a could way to compare to other non scripted shows (reality, news, ect).
And of course scripted shows see far more increases with Live Plus 7 then reality and News based programming.
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mswood, can you put this plus seven information for TAR 15 and 16 in context to earlier seasons, as you were doing in your previous post? I take the numbers to suggest that TAR 15 ranks only behind TAR 7 in overall average viewers, and that TAR continues its year-to-year increase as has been the case since TAR moved to Sundays.
I also take this information to suggest that TAR's average DVR plus seven increase is about 600,000/week over these past two seasons. And the demo numbers are good, right?
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mswood, can you put this plus seven information for TAR 15 and 16 in context to earlier seasons, as you were doing in your previous post? I take the numbers to suggest that TAR 15 ranks only behind TAR 7 in overall average viewers, and that TAR continues its year-to-year increase as has been the case since TAR moved to Sundays.
I also take this information to suggest that TAR's average DVR plus seven increase is about 600,000/week over these past two seasons. And the demo numbers are good, right?
Well I don't have reliable live plus 7 for most of the previous seasons (and yeah they have have recorded live plus 7 for quite a while now but that was never that large of a difference with VCR's).
For example the official list put out by Nielsen going back to All Stars (at the very least) is from live plus 7 (I never knew, until just recently and couldn't understand why my numbers from live same day would never match).
But just off my memory Season 12 was watched by the 2nd largest number of fans over a weeks period.